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Facebook Online Marketing Specialist - SMB's Interview Questions & Reviews

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Online Marketing Specialist - SMB's Interview

Online Marketing Specialist - SMB's
Menlo Park, CA

I applied online and the process took 1 week - interviewed at Facebook in February 2013.

Interview Details – 1. Phone interview with recruiter -- some in depth questions but nothing I wasn't prepared for. (Looking at glassdoor really helped with this one.) The recruiter was very helpful but towards the end she sounded like a robot repeating her thank you phrase... Also reminded me of flight attendents that rush through their sentences with the most monotone voice ever. She told me right off the bat that she wanted me to speak with the hiring managers after our interview. She didn't want to give any names out of the hiring managers. They're very secretive about that but she let me in on his first name, which I actually found on LinkedIn. She emailed me the details for my next phone interview which was the next day. She gave me a bunch of links to be familiar with and to help me study. I spent all my time studying and focusing on the FB ad products, none of which made it to the next round interview chat.

2. Phone interview with hiring manager- went awfully (in my opinion) as I blanked on the first question he asked me. (Math question.. see below) I know I could do it but put on the spot on the phone was just too uncomfortable for me and my nerves got the best of me. He sounded so pretentious but started to warm up a bit. He even held my hand through out the math problem that i epic-ly failed. After the first question I bombed, I really wanted to hang up or tell him he didn't have to waste his time anymore on me haha. Anyway I tried my best to revive myself from his unexpected questions. It was definitely nothing the recruiter prepped me for, but then again she was just trying to help. Anyway after 20 minutes he said "Oh wow it's already been 20 minutes? I have a meeting in 10 minutes. Do you have any questions for me?" He didn't even allow me to talk about myself or give me the stand to give my background.. i guess that's what the 1st interview was for.. but i just felt i had a lot more to offer based on my experience and i was really bummed that he didn't give me a chance to do that. What's worse, our convo was cut short so I couldn't ask him all the challenging questions I wanted to. I even asked if I could give a suggestion for FB improvements but he said, "that's a great idea and thanks for suggesting that but to be completely transparent so many people have suggested that to me but i do appreciate you taking the time to think of that." What a great way to end the interview! :D There you have it-- FB people will be totally transparent with you on whether or not they want to follow up. So even though I have not yet received a rejection email, it is pretty apparent that the offer does not stand.

Interview Questions

  • Let's pretend you are sending out emails to encourage SMB's to advertise with Facebook. Each email to each SMB costs $1. After you send the emails, .5% of the SMBs sign up. How much did you pay for each person that signed up? I had to keep asking clarification questions. "How many people did I send to?" Then he said, "Let's pretend there were 1,000." Then I got the answer from there... I believe it's just a way to assess how you think and not exactly to get the correct answer.   View Answers (3)
  • A hypothetical scenario question about churn rate and how you, as a marketing manager, would respond to an analytics manager's findings.   Answer Question
  • What would you tell an SMB about SEO? Follow up question was: What would you tell them next?   Answer Question

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