Google Product Marketing Interview Questions & Reviews
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Associate Product Marketing Manager Intern Interview (Positive Experience; Average Interview)
I applied online and the process took 3 months - interviewed at Google in February 2013.
Interview Details – Applied Online in December. Received an email in February asking me to do 2 phone interviews. Phone interviews were 2 back-to-back 30 minute interviews. Mostly standard behavioral questions, some industry and market sizing questions as well.
Interview Question – Tell me about a product that you don't like. How would you fix it? Answer Question
Negotiation Details – I did not negotiate.
Product Marketing Manager - Google Offers Interview (Negative Experience; Difficult Interview)
I applied online and the process took 7+ weeks - interviewed at Google in July 2011.
Interview Details – 7/18/11 - Interview #1: Phone screen with Sales & Marketing Recruiter. Missed first scheduled meeting due to meeting overrun. Asked for college GPA scores and really wanted details about a scholarship that I received freshman year (from 9 years ago!). Thought it was pretty ridiculous, but I went with it.
7/21/11 - Interview #2: Phone interview with hiring manager for 45 min. Questions were the following:
• Why Google? What do you bring to Google?
• Why is Google pursuing the Offers business?
• Offers is hectic. Is this okay for you considering Wells Fargo is a huge process-oriented company?
• What would you do to differentiate the product?
• How attract new customers, drive loyalty, and repeat yield?
• How help merchants manage inventory/traffic?
[Radio silence from the recruiter until 8/11/11. I reached out via email on 7/26 and 8/2]
8/11/11: VM from recruiter asking me to come in for an on-site interview.
8/23/11 - Interview #3: 4 hour on-site interview with 4 team members. One interview was a video conference; the interviewer dialed in about 10 min. late and then it took another 5-10 min. to set up the video conference to work properly. Since it was only a 30 min. interview lasted only about 10 min. Interviewer gave me his phone number and email and asked me to contact him to schedule a follow-up discussion, which I did, but he never responded back to me.
*** One thing stuck out to me that really gave me pause about Google and my feeling of their lack of empathy and "Google should be your top priority at all costs complex." For this interview it was around the same time when my daughter was due (she was actually born a day after the interview). When I humorously told the recruiter that there was a chance that my wife could go into labor on 8/23 and that I would need to reschedule the interview, I was shocked that he didn't show ANY empathy - not even a word of congratulations. He didn't miss a beat and told me that if that were to occur then I should contact him immediately so that the interviewers could be informed as soon as possible. Frankly, I was completely shocked at the inflexibility considering my circumstances, and how patient I had been with the entire interview process a month in.
[Radio silence from the recruiter until 9/9/11 upon my reach out]
9/12/11: Spoke with recruiter. He informed me that I was their second choice. He was cordial and said that the team thought I was a exceptionally strong candidate and he would keep me in mind for other possible positions.
I reached out to the recruiter 2 more times through the first week of Oct. but never heard back from him again.
Interview Question – What factors go into calculating "allocated cost per acquisition" for Google Offers? Answer Question
Associate Product Marketing Manager Interview (Positive Experience; Difficult Interview)
I applied through college or university and the process took 4 months - interviewed at Google.
Interview Details – It took over 4 months for them to actually finish the interview process. It was a total of 6 interviews with different levels of the marketing department. A lot of behavioral and fit questions some market sizing.
Interview Question – If you could start a company with $1,000,000 right now what would it be? and why? Answer Question
Product Marketing Manager - MBA Intern Interview (Positive Experience; Average Interview)
I applied online and the process took 3 weeks - interviewed at Google in February 2012.
Interview Details – Three phone calls, each about 45 minutes long. Interviewers were very friendly. They typically started by asking resume-related questions and then switched to asking about products that I liked and how I would market them differently. The interview ended with a case question (early on it was short, later in the process it was 70%+ of the interview). The case required some basic market sizing, positioning and target market considerations.
Interview Question – How would you launch the Google Self-Driving Car? Answer Question
Reason for Declining – Got an offer somewhere else that was more appealing.
Associate Product Marketing Manager Interview (Neutral Experience; Difficult Interview)
I applied online and interviewed at Google.
Interview Details – I applied for the google BOLD internship online. Google is notorious for being extremely slow in responding, so even though I applied in December, I did not get a response until late January. After that the process was quick, and I was invited for 2 phone interviews, back to back. The main takeaway, is that, pursuing an internship at Google is a long process, and you have to be ready for multiple steps, multiple interviews, and a ton of prepwork.
Interview Question – My 2nd interview was especially difficult and involved tech field related questions, despite the fact that this is a marketing internship position. Be prepared to show off your nerdy side. I focused way too much on marketing/ad campaigns and case/quant questions, and didn't read enough on tech blogs to answer some tricky questions. Answer Question
Product Marketing Manager Interview (Negative Experience; Difficult Interview)
I applied online and the process took 4+ weeks - interviewed at Google in November 2011.
Interview Details – Phone interviews, on-site interview
Interview Question – A number of brain teasers (prepare by understanding Google Analytics and metrics) Answer Question
Product Marketing Manager Interview (Neutral Experience; Difficult Interview)
I applied through an employee referral and the process took 2 months - interviewed at Google in December 2010.
Interview Details – I was contacted by Google and had a phone interview with HR first. I was then brought in for 2 sets of in person interviews. The interviewers all followed a scripted set of questions and took feverish notes while interviewing (i'm assuming to capture all your responses)... The company is well-regarded, but I found there to be a mix of either incompetent or smart/arrogrant/entitled employees....
Interview Question – solve world hunger Answer Question
Product Marketing Manager Interview (Negative Experience; Average Interview)
The process took 3 weeks - interviewed at Google in June 2010.
Interview Details – The arrogance of the people that I interfaced with at Google was off the charts. They act like they are founders of the company. I felt like telling my interviewer "are you kidding me, you have only been there for 1 year and think that you walk on water...get over yourself".
Interview Question – What product in the market place to you thing is well marketed and positioned? View Answer
Product Marketing Manager Intern Interview (Negative Experience; Difficult Interview)
The process took a day - interviewed at Google in March 2010.
Interview Details – I was recommended by someone internally, and was promptly emailed to schedule a phone interview shortly afterward - I think they always give you a phone screening if you're submitted internally. I interviewed with a Product Marketing Manager, who was pretty tough overall. I felt like the interviewer was on a strict time schedule so this left no time for small talk to make the interview more conversational.
Product Marketing Manager Interview (Positive Experience; Average Interview)
I applied through an employee referral and the process took 2 weeks - interviewed at Google in January 2010.
Interview Details – Good interview, the phone recruiter was meticulous in covering background detail and specific questions about my resume. The actual interview was standard, format questioning though it was a bit rushed. The job didnt work out because of a lack of specific experience in the social media field, but the overall experience was satisfactory.
Interview Question – Challenges faced politically to get advocacy for a pet project? View Answer
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