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Rainbow USA
www.rainbowshops.com Brooklyn, NY 1000 to 5000 Employees
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Rainbow USA Interview Questions & Reviews

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Ecommerce/Coordinator Copywriter at Rainbow USA

No Offer – Interviewed in Brooklyn, NY Jul 2012 – Reviewed Sep 23, 2012

Interview Details – I applied for this position in June 2012 via indeed.com and on their company website. The description sounded like something I was very capable of doing and I met the requirements. I didn't get a call back so I reached out to the recruiter via linked in and landed an interview...a month and a half later. The recruiter was very very nice from there on if only everyone else on the team could be this way.

Interview Question – I met with two people one on the marketing team and one on the ecommerce team. The lady in the marketing team seemed to be asking me great questions and really liked the project I put together for my interview. The director of Ecommerce however, came to my interview late and was very unorganized. He began to ask me very rude questions about my résumé such as, why i was only at my past internships for 6 months(internships usually last 3-6 months last time I checked) and if was I fired from my last job ( have some tact and ask me what happened at my last job instead of assuming I was fired.) then he asked me what I liked about Rainbow Shops clothing....seriously. I have a degree and 3 years ecommerce merchandising experience. What do I like about Rainbow Shops clothing shouldn't be a question at this position level. Then he left for a meeting and left me with the marketing manager. The corporate offices are in East NY Brooklyn, not the most safest place to work. With all that being said, this company should've been happier to see someone with my experience, background, and the fact that I hunted them down for an opportunity ready and willing to work for them and eager to help them start up their website. Which by the way still isn't up. The company is completely missing a huge market online by not having an online store, or even a blog when it's competitors have had an online store for years.

I would not recommend any one to apply to the web copywriter & ecommerce positions.
The HR department should train their executives who are conducting interviews. It's a waste of the candidates time as well as the companies time.

You should consider bringing in a new ecommerce manager in order to launch your website and have an online presence. The manager has been there for two years and still doesn't have an online store. His time has expired.
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Corporate at Rainbow USA

No Offer – Interviewed in Brooklyn, NY Sep 2011 – Reviewed Sep 21, 2011

Interview Details – I had two interviews and met with the head of HR and with the COO. They didn't ask any difficult questions, listened to what I had to say, and spoke a lot about the company. My only concern was with the COO, who is related to the company founder, and got the job not due to his business acumen, but because of the family relationship. He struggled a bit with the questions, and at times did not understand the common industry terms I was using. My biggest concern about this job was the location - the corporate office is located in one of the poorest and most dangerous neighborhoods in Brooklyn, definitely not the place of your dreams. But I was pleasantly surprised with how nice were all the people that worked there. Overall, even though the company has 1100+ stores nationwide, it still feels like it runs as a small family-owned business, always short on cash and not having a budget for anything. If you decide to work there, expect long hours, mediocre benefits, and lack of opportunities. But I'm sure it's a great place to get experience: if you can make it there, you can make it anywhere.

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