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Voortman Cookies Photos
I have been working at Voortman Cookies full-time for more than 10 yearsPros
Selling a quality product. Routes are affordable compared to some other dsd routes. Most of the managers I've dealt with over the years are good people. Company introduces new products almost every year. If you are willing to work your route you can make a decent income.Cons
Smaller company so it can be a struggle fighting the big guys for space in stores.Advice to ManagementAdvice
Reinstate some type of bonus system to reward and retain your good distributors. Allow routes to sell for more it's a great incentive to build up routes. The cookies are delicious! Do more sampling to let the consumer know this, especially in new areas.