Apple Reviews

Updated July 25, 2015
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Apple CEO Tim Cook
Tim Cook
495 Ratings

Pros
  • great benefits for part time employees (in 246 reviews)

  • Competitive atmosphere; great peer work environment (in 215 reviews)

Cons
  • ZERO ZERO ZERO work/life balance (in 252 reviews)

  • Something great requires long hours (in 151 reviews)

More Pros and Cons

1,008 Employee Reviews

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  1. Helpful (3)

    The most fun job in IT. Also, the most frustrating job in IT.

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Mac Genius in Chestnut Hill, MA
    Former Employee - Mac Genius in Chestnut Hill, MA

    I worked at Apple

    Approves of CEO
    Approves of CEO

    Pros

    In some ways, it can be the most gratifying job you'll ever have. Being able to help 25 or more fascinating people per day, every day, is enormously rewarding. The clientele is dazzling, from humble college students and retirees, through to rock stars and the like, to Nobel Peace Prize winners, people who climbed Mt Everest, pioneers of the computer industry itself, and back down to that old friend from high school that you haven't heard from in a decade. Plus, you get hands on experience with all the new gadgets as they come out, the employee discount is great, and occasionally there's even freebies such as an iPhone for all full time employees as of when they were released. Apple Retail is doing some brilliant things, and some day every smart store is going to be doing things the way Apple is, so it's fascinating to be able to be a part of it now.

    Cons

    For all the positives, it can be an incredibly frustrating place to work, too. Most obviously, but least importantly, some of the customer interactions can be intimidating, and scares off some people from the job. Actually, this didn't bother me so much -- when a customer is agitated, it's rarely *you* they have a problem with, so much as their frustration with the company as a whole and the product specifically. Focusing on the specific problems & needs usually quickly gets you past such customer frustrations, allowing you to come to a resolution to the problem that brought them in to begin with. That's fine, and you either get used to it immediately, or customer service isn't your best line of work. The bigger frustrations all had to do with the company itself. Lots of specialists try to get promoted to Mac Genius (or Creative), but there really isn't any credible way for most Geniuses to move up with a technical role within the company, other than to try for a rare job at corporate offices in California or Texas. The company's secrecy is pervasive, and all information comes down from On High -- you often have a dim idea of where your own store is headed, nevermind the company as a whole. There's little opportunity for good ideas to trickle up from the ranks, or for peers to collaborate with each other across the chain -- rather, marching orders come down from the top and everyone expected to get on board. For a technology company, they're startlingly reluctant to "eat their own dogfood" -- you often end up being officially instructed to do things in a "sneaker net" kind of low-tech, labor-intensive way when some of the company's own products could have potentially been making aspects of the job much easier.

    Advice to Management

    What's the point of hiring all these hundreds or thousands of smart, enthusiastic supporters of what you're working towards if you aren't willing to get them involved in working towards that shared goal? The top-down, secretive, monolithic leadership style is obviously working on many levels -- my stock purchase plan shares continue to thank you for this -- but at the same time it's extremely stifling. A Mac Genius job is fun to do for a few years, and looks great on your resume, but it never for a minute feels like a place that you'd want to make a long term career out of, and none of the dozens of MGs I met seemed to have any intention of sticking around for long. As long as Apple can tap into a pool of Mac enthusiasts that are willing to put in a couple of years as a cog in the wheel, maybe this can be sustained, but long term the burnout rate is high, demands on the MGs are rising, and morale is sinking. This can't be sustained without making some fundamental changes in how the MGs are nurtured as a group.


  2. An inside bite into Apple

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Mac Specialist (Apple Store) in San Diego, CA
    Current Employee - Mac Specialist (Apple Store) in San Diego, CA

    I have been working at Apple

    Approves of CEO
    Approves of CEO

    Pros

    Apple is a great place to be updated with the latest Apple technology, as well as being provided with superior training on their products. Every day, each employee is given a daily rundown as to how the store is doing, what new products are available, and how customers are rating our stores based on online surveys. As a company we can look at the feedback customers are leaving and be able to improve the customers' experiences, which in turn makes our experience better with less customer service issues. Whenever I have a particular question, whether it be how to fix a broken iPod to transferring data from a PC to a Mac, I know that there is another employee who will be able to answer that question without hesitation. I believe that Apple is the absolute best place for someone to buy a computer based on the training our staff goes through, and the services we offer in the store such as Personal Shopping, Personal Training, Genius Bar, computers for children to play on, and to allow anyone passing by to use our computers to both check us out as a product/company, or just check their inbox on Gmail.

    Cons

    As employees we are constantly expected to add on to every computer sale, there is AppleCare (three year "protection plan"), ProCare (V.I.P. service for technical support), One 2 One (Personal Training membership), and .mac (online membership to share photos and store data). Not every person will want one, let alone three, of these services that we offer. Yet we are expected to have 60% AppleCare, 25% .mac, and 30% One 2 One and ProCare combined. To top that off, there is no benefit to the employee by getting any of these services, except a photo taken of you if you receive a "Trifecta" (having 3 out of the four services). Having another job that pay commission on every sale, it really bothers me to have no motivation to sell these services, that definitely a majority of people do not need.

    Advice to Management

    Sometimes I feel like our company is too forward onto giving answers, then asking questions. We try to give customers the best solutions to help solve issues they might not even want answered. It would be nice also to not have to have manager approval for every return, I hate getting all the pissed off customers mad at me, and then after grabbing a manager having them tell them it's perfectly okay to return their product after the deadline. I think many of them are too focused on miniscule details of the store that they are losing touch of the real goal, to teach people that Apple is the best computer brand out there, and it's hard to do that when you are treated like a child with "fearless feedback," or asking "permission" to ask a customer a question.


  3. Review

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Project Manager in New York, NY
    Former Employee - Project Manager in New York, NY

    I worked at Apple

    Approves of CEO
    Approves of CEO

    Pros

    Working with incredibly intelligent people.

    Cons

    Long Long Long Long hours.

    Advice to Management

    Communicate more to employees


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  5. Helpful (1)

    Watch your back!

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Mac Genius in Portland, OR
    Former Employee - Mac Genius in Portland, OR

    I worked at Apple

    Doesn't Recommend
    Approves of CEO
    Doesn't Recommend
    Approves of CEO

    Pros

    Apple has some of the best designed and accessible products in the world. Every product is lovingly designed, and it shows in the attention to detail. As a Genius, someone who was responsible for troubleshooting and taking apart these products, even on the inside many design details came to light to show the care that was put into each machine. Depending on where you worked, each store brought together such a wide variety of employees, from kids just out of high school working a summer job to the guy who has been using Macs for ten years and knows it inside and out... the benefits are good and you meet so many amazing people.

    Cons

    Its too bad the retail management is absolutely terrible. When I was in training to become a Mac Genius, our trainer referred to them as turning Apple into "Gapple" because so much management had such little knowledge about computers and came from retail environments. Our store manager was a college dropout (albeit from Stanford) who originally came from Starbucks and had never been a manager before. Two of our assistant managers also came from Starbucks, and one came from Wal-Mart. Our Senior Assistant manager encouraged a young employee that college was "pointless" and she should drop out to become a creative. The retail job used to be very different with much better benefits, but sadly has now turned into just another mall jobs, just prettier on the outside than others. Benefits were slowly stripped, from turning a quarterly bonus into a ~$.75 raise for everyone, to the removal of the "free iPod" for every employee plan, to just making the job seem less like working for a cool company that cared about you and well, just another job.

    Advice to Management

    I would remind retail management specifically that their job isn't just about making their quarterly bonus by pushing metrics and hiring energetic kids to sell. The old guard, the people who originally made the store fun, were all pushed out by management because they wern't sheep who would bend to the desires of management. And there will be a percentage of customers coming in wanting knowledge and will find it lacking because management is hiring employees that have never even used a Mac or iPod before.


  6. Helpful (2)

    Amazing, but sometimes just reality distortion.

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Education Technical Support Agent in Austin, TX
    Current Employee - Education Technical Support Agent in Austin, TX

    I have been working at Apple

    Recommends
    Approves of CEO
    Recommends
    Approves of CEO

    Pros

    It is casual, and doesn't always feel like a big company. People get to dress however they like. You can be gay, straight, or something else. Barrack Obama and Hillary Clinton are definitely likely to be very well received at any Apple campus location.

    Cons

    It is a big company and at the end of the day you're nobody. A hard core conservative Republican or other similarly conservative types might not feel very at home in a place like this. It is a rainbow of fruit flavors at Apple.

    Advice to Management

    Spread that wealth around to us all ! There is a lot of money in the bank, and it could certainly be shared with employees more ...


  7. Helpful (2)

    Apple is a great place to work, if you really love to work.

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Engineering Project Manager in Cupertino, CA
    Current Employee - Engineering Project Manager in Cupertino, CA

    I have been working at Apple

    Pros

    Working at Apple means you get to work on some of the coolest products. These are products that people really love. The structure is quite flat, so you will routinely find yourself in a meeting with engineers, middle manager, and VPs. It's also nice to work on a product, where the BOM cost is not always the main focus. Apple will spend money on whatever equipment or resources are required to get the job done.

    Cons

    Sweatshop through and through. They like to keep teams very lean, the hiring process is so gruelling that few make it through. This makes for very long days, usually 12-14 hours. Very confrontational interactions between teams, by this I mean the normally collaborative atmosphere between teams is more like in-laws fighting at Christmas. Traveling to China 6+ times a year.

    Advice to Management

    Hire some more people!


  8. Helpful (1)

    Great place to learn if you are ready to compromise your personal life big time with no attractive benefits

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Systems Engineer in Cupertino, CA
    Current Employee - Systems Engineer in Cupertino, CA

    I have been working at Apple

    Approves of CEO
    Approves of CEO

    Pros

    A lot to learn and place to put your knowledge to work

    Cons

    No personal Life. Very poor benefits. If you manage to compensate those poor benefits initially in your package. then its good. Other wise it sucks big time.

    Advice to Management

    Improve communication with in company.


  9. Helpful (1)

    IT is the basement of Apple, but other areas can be much nicer!

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Network Engineer in Cupertino, CA
    Former Employee - Network Engineer in Cupertino, CA

    I worked at Apple

    Approves of CEO
    Approves of CEO

    Pros

    It's Apple! In terms of product, it's one of the most exciting places to work for! Watching Apple grow in the Steve 2.0 era has been nothing short of astonishing.

    Cons

    Working IT in Apple is much like working as a member of the janitorial staff in the basement of a really cool club. Very rarely do you ever get to surface and get a taste of the good life. It's lots of hard work, and they do definitely get away with paying less for employees than other B.A. companies... at least in IT. But ultimately I was proud to work for a place that creates such kewl products.

    Advice to Management

    Some parts of Apple are wonderful, some are less than stellar. IT is a fundamentally boring job sector, but senior management could make it a much more vibrant workplace if there were better opportunities and appreciation for IT employees, both in terms of compensation and job growth. A lot of IT employees I know feel trapped in their current positions. Pushing the blue button every day gets boring. Sometimes a green button, or even a fuchsia one (gasp! how daring!) might be, you know... different.


  10. Helpful (1)

    Great experience, but fast burnout

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Project Manager in Cupertino, CA
    Current Employee - Senior Project Manager in Cupertino, CA

    I have been working at Apple

    Disapproves of CEO
    Disapproves of CEO

    Pros

    Stability as the company continues to grow and is never without new products. No need to worry about running out of work or not enough new projects. Working at Apple provides an excellent experience in bringing new products to market and working for a company that others outside recognize. It's exciting to be working for one of the most successful companies in the world, although things are not quite what they appear to be from the outside.

    Cons

    A lot of pressure from management to work long hours and to sacrifice family life. There is a lack of understand for having a home life. Steve Jobs is one of the most controlling individuals and that attitude permeates the organization. He is hot tempered and you don't want to be in a room when he's looking for someone to blame.

    Advice to Management

    Provide a more balances environment and give the employees more credit. The environment is politically charged and some very good people get shuttled aside because of incompetent managers.


  11. Helpful (4)

    Too much work, too little pay, no promotions, had to leave!

    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - STE Test Engineer in Cupertino, CA
    Current Employee - STE Test Engineer in Cupertino, CA

    I have been working at Apple

    Recommends
    Approves of CEO
    Recommends
    Approves of CEO

    Pros

    Cool place to work. Nice (physical) environment.

    Cons

    Work too hard. Little financial incentives.

    Advice to Management

    Recognition of hard work is needed. Apple makes billions off the sweat of its employees.



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