Softchoice Reviews

Updated August 25, 2014
Updated August 25, 2014
172 Reviews

3.0
172 Reviews
Rating Trends

Recommend to a friend
Approve of CEO
Softchoice President, CEO, and Director David MacDonald
David MacDonald
133 Ratings

Review Highlights

Pros
  • They let you bring your dog into work (in 16 reviews)

  • The environment is great from the perspective that you get to bring dogs, have a game room, once a month beer cart, etc (in 17 reviews)


Cons
  • Work-life balance seems good for some roles and bad for others (in 14 reviews)

  • poor ethics amongst senior leadership team (in 9 reviews)

More Highlights

37 Employee Reviews Back to all reviews

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  1.  

    Not enough external influence

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Inside Sales Account Manager  in  Seattle, WA
    Former Employee - Inside Sales Account Manager in Seattle, WA

    I worked at Softchoice full-time for more than 3 years

    Pros

    Great for first or second job. Most of the people are great to work with. Dogs in the office is a plus.

    Cons

    Senior management/ Directors have all been at SC for years and are stuck in their ways. The longer people are there, the clickier they seem to be. The company says their employees are important but their actions say otherwise. Pay is well below market average for all positions under the director level. The company hasn't hit plan for 2 years after going private. This year they decided not to follow through on merit increases after announcing that this is the first year sales would be eligible for an increase. They are however, ahead of schedule for paying off debt which sends a horrible message to the employees. They are trying to be a services partner but has trouble delivering because they don't know what they're doing and the processes are flawed. The sales model between inside and outside sales is flawed where in most outside sales offices they have less industry experience than their counterpart on the inside who does all the work and makes no money. Senior management asks for more dials but doesn't understand the workload so you're faced with sacrificing customer experience so you can hit a check mark stat to make it look like you're doing your job.

    Advice to ManagementAdvice

    invest in your people who are the reason for any success you have. Talk is cheap, so take the annual employee feedback and make changes instead of collecting the feedback and saying things will change without follow through. Get rid of the micro managers and start instilling trust and empowerment for employees.

    Doesn't Recommend
    Neutral Outlook
    Approves of CEO
  2. 2 people found this helpful  

    A great place to start a career, with great people but a lack of corporate vision.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Account Executive
    Former Employee - Account Executive

    I worked at Softchoice full-time for more than 8 years

    Pros

    Dogs at work. Youthful, fun environment for new sales reps. Many hardworking, kind-hearted, and well-intentioned people. Honestly, a lot of great people. The ability to sell nearly anything in the IT space. Softchoice also does some great things in terms of charity work with Softchoice Cares. It's a great part of the company. Very nice insurance.

    I frequently say Softchoice is a great place to start a career because new hires learn a lot and are exposed to many parts of the industry. They have the opportunity to move into many areas of the business or go elsewhere with a great starting background.

    Cons

    All the great people in the world can't replace the lack of a cohesive strategy. Softchoice doesn't know what it wants to be when it grows up, and in the meantime, it's difficult for sales reps to deliver a value proposition. That makes it hard to sell. Compounding problems, the vast majority of reps have one of the worst compensation plans in the industry. This leads to high turnover among sales, which leads to turnover among presales and engineering, which ultimately leads to client turnover, (and less importantly, middle management turnover.) Senior management will put all the blame on reps and lower level managers for failure to execute, when in reality the sales reps' hands are tied due to lack of resources.

    I mentioned earlier that junior reps can move elsewhere in the business. You'd think that they would be motivated to stay and become senior reps, but due to the reasons above, they aren't.

    Advice to ManagementAdvice

    Pay your reps at a rate commensurate with the industry, or go elsewhere. "The machine" that you've built doesn't work anymore, and a lot of customers demand more. Successful sales reps ultimately are the foundation of your firm, and when a CEO deep down believes in capping rep pay, he's not going to attract the best. The best salespeople will go elsewhere, as will the architects, engineers and associated talent that help those reps succeed in the first place.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  3. 2 people found this helpful  

    Good Culture

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Inside Sales  in  Chicago, IL
    Former Employee - Inside Sales in Chicago, IL

    I worked at Softchoice full-time for more than 3 years

    Pros

    good sales training, opportunity for advancement, good work culture

    Cons

    lack of leadership, etc etc

    Recommends
    Neutral Outlook
    Approves of CEO
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  5. 5 people found this helpful  

    Fear Uncertainty and Doubt

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    I have been working at Softchoice full-time

    Pros

    I have made lots of friends. Softchoice cares invests in those that need help.

    Cons

    I just returned from a mid year event. The event this year was different than previous years in that only leadership and some technical resources attended. Fear uncertainty and doubt was the mood. A couple VP’s have recently retired. From conversations at the midyear, more leaders are expecting to leave in the near future.

    We have recently been acquired by a private equity firm. Private equity firms rarely sink money into organizations that are doing great. They are looking to quickly improve the value of their investment, often by making radical changes.

    While no one publicly talked about it, the Softchoice track record is not good. Last year we were around 30% of plan for services. This year, we realized that we could not hit the aggressive growth that we wanted without redefining the term. Now we are counting software titles that happen to be deployed via a web browser as a service, thereby increasing our services revenue. As a result of the new definition, we are around 80% of our services plan. ESSN revenue (storage servers and networking) has declined by about 20% over last year while that segment of the market is growing at our competitors.

    That is why the consensus is that the senior leadership at Softchoice does not have the ability to take us to the next level and that the new investors will recognize that soon if they do not already. Of course, the public comments were all what they thought that we wanted to hear , which was that the senior leadership was on board for the next 5 years. In my opinion, that would be a disaster.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  6. 2 people found this helpful  

    Not for the experienced...... great for entry level employees

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    I have been working at Softchoice full-time

    Pros

    Some friendly people; great place for new college graduates to learn business and sales etiquette..... and that would be that....

    Cons

    No employee loyalty, less than industry average pay; cheap, arrogant, typicall "reseller", high turnover, immature management teams, churn and burn mentality, anything to make a buck, margin, margin, margin and simply no true direction other than "GP, GP, GP....".

    Advice to ManagementAdvice

    Just the feedback on the cons .... if they would only read this feedback......

    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO
  7. 10 people found this helpful  

    Long Distance Micro Management with No Direction

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Former Employee - Anonymous Employee  in  Chicago, IL
    Former Employee - Anonymous Employee in Chicago, IL

    I worked at Softchoice

    Pros

    The place had amazing benefits.

    Cons

    Extreme micro-management. No communication from management of how they expected the job to be done, just how it wasn't done right. No consistency across departments (some departments would come in at 9:30 and leave at 4:00, while others were expected to be in the office from 8:00 until 6:00). No positive feedback, only negative.

    Advice to ManagementAdvice

    I would make sure that all management is on the same page when it came to the employee experience. I would also encourage a little positive feedback from time to time. It's nice to be told when you're doing a job right, and not how horrible you're doing.

    Doesn't Recommend
    No opinion of CEO
  8. 11 people found this helpful  

    Wear blinders if you work here, so you don't know your underpaid.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Former Employee - Account Executive  in  Indianapolis, IN
    Former Employee - Account Executive in Indianapolis, IN

    I worked at Softchoice

    Pros

    Decent place to learn about techology sales, but it's a 12 to 18 month job at most. Sales people used to have a good reputation, but there's a lot of turnover.

    Cons

    Company has a lot of debt, and makes poor decisions or necessary decisions to keep it a float. They acquired companies to foster growth, and it's not panned out right. Expectations and growth rates that management has for it's reps are too aggressive, and most importantly compensation is low. Especially comparing it to some of their competitors.

    Advice to ManagementAdvice

    Pay the employees fairly and people may stay longer than 1 to 2 years. There are more talented options for leaders with good management skills / prospects besides those with a background at Xerox.

    Doesn't Recommend
    Disapproves of CEO
  9.  

    Great place to start, but best to move on

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Former Employee - Inside Sales Account Manager
    Former Employee - Inside Sales Account Manager

    I worked at Softchoice

    Pros

    -fun hip environment
    -mostly down to earth people
    -lots to learn

    Cons

    -compensation is severly lacking, far below average
    -inexperienced managers
    -loss of identity, people were creative and driven but have been replaced with yes men/corporate drones

    Advice to ManagementAdvice

    Clean house at the top level, promote based on experience, pay a respectable wage.

    Softchoice used to be something great... (pay was always low though)

    Disapproves of CEO

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