Auto Club of Southern California

  www.calif.aaa.com
  www.calif.aaa.com
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Interview Question

Vice President Travel Interview Costa Mesa, CA

Define the strategy to grow AAA's travel business.

Tags:
strategic planning
Answer

Interview Answer

2 Answers

0

No silver bullet- execution on thre primary fronts: a substantially enhanced web presences, leveraging the agency presence to drive service, deliver on the AAA promise of lowest prices.

Interview Candidate on Aug 18, 2009
0

AAA does not want to deliver on lowest prices for travel, they believe the general public is looking for service rather than the lowest prices.

Anonymous on Jul 12, 2014

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