Interview Question

Interview New York, NY

How much is spent on gasoline is consumed in the US every


Interview Answer

1 Answer


Structural outline of response: 1. Segment market into different user groups 2. Sub-segment user groups to differentiate degree of usage 3. Lay out driver tree (verbally) for each user bucket 4. Make assumptions for various metrics (eg. mpg, $/gal., bbl/wk, $/bbl) 5. Plug and chug

Interview Candidate on Aug 1, 2011

Add Answers or Comments

To comment on this, Sign In or Sign Up.