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Ericsson-Worldwide Technical Sales Manager Interview Question

I interviewed in Plano, TX and was asked:
"How would you convinc a customer of the value of going with your product/company although the competitor offers better capacity at lowe price"
Tags: situational sales
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Answer

Part of a Technical Sales Manager Interview Review - one of 467 Ericsson-Worldwide Interview Reviews

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Discuss your company's strengths instead of competitor's

- Interview Candidate on Nov 19, 2009

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