Dolby

www.dolby.com

Interview Question

Senior Product Marketing Manager Interview San Francisco, CA

I was asked to analyze a specific potential customer, and

  explain in detail why the customer would be interested in Dolby technology. Essentially this was my assessment of the customer's status in a particular product category, along with my expectations of their internal discussion and pain points. The second half of the presentation listed the products Dolby could offer, and how to message the value in ways which might resonate with the customer.
Answer

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