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Unilever Associate Finance Manager Interview Question

I interviewed in Englewood Cliffs, NJ and was asked:
"If you could know for sure either the Sales, Costs, or Advertising Costs associated with launching a new product which would you choose?"
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Part of a Associate Finance Manager Interview Review - one of 251 Unilever Interview Reviews

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I chose Costs thinking if you knew the marginal costs going forward you could work around the rest. Asked some classmates their thoughts some agreed others thought Sales would be better to know.
- Interview Candidate on Mar 20, 2010

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