View All num of num See all Photos Google This employer has taken extra steps to respond to reviews and provide job seekers with accurate company information, photos, and reviews. Interested for your company?Learn More. www.google.com Employer Engaged Overview Reviews Salaries Interviews Jobs Photos Benefits 3.1k Reviews 11k Salaries 3.8k Interviews 160 Jobs Follow Add Review or Salary Follow Add Review or Salary Interview Question Mass Acquisitions Specialist Interview Mountain View, CA Google If you had to design an algorithm for an delivery client , in order to generate the most revenue, would you have the algorithm default to CPM or CPC bid structure? Assume there is 100% CTR and equal amount of impressions/clicks Tags: See more , See less 8 Answer Add Tags Answer Interview Answer 1 Answer ▲ 2 ▼ CPC because 100% CTR guarantees quick revenue vs CPM that waits for impressions. Interview Candidate on Jan 15, 2013 Add Answers or Comments To comment on this, Sign In or Sign Up.