Philips Electronics

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Philips Electronics Customer Marketing Manager Interview Question

I interviewed in Stamford, CT and was asked:
"Imagine that Philips can buy any (any industry) troubled company (invest money) and than make suggested improvements to sell for higher price. You are entitled to consult Philips on company and on neccessary improvements. Which company / why / what are you going to do with it to increase its value?"
Tags: analytical, business case
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Answer

Part of a Customer Marketing Manager Interview Review - one of 75 Philips Electronics Interview Reviews

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It was challengin because almost no preparation time was given (he was sitting in front of me, and he asked me this question out of nowhere in the middle of conversation)

- Interview Candidate on Oct 20, 2009

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