Kantar Media Research Interview Questions

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    Client Expert - Analyst Interview

    Anonymous Interview Candidate in London, England (UK)
    Anonymous Interview Candidate in London, England (UK)
    Application Details

    I applied online. The process took 4 daysinterviewed at Kantar Media Research in April 2010.

    Interview Details

    Initially applied online, for a role with TNS as business development strategist. They have been renamed Kantar world panel after a buyout. Had phone interview 2 days later, asking general questions on marketing industry, a few questions asked about my opinion of good examples of existing branding and advertising strategy. Assessment centre 4 days later, tested through SHL aptitude assessments (checking test, fastrak, numerical reasoning). Also required to give powerpoint presentation on marketing situation of certain brands. Finally required to lead role play exercise as part of a key focus group.

    Interview Questions
    • "Television is an effective advertising strategy in the long term. Discuss"   View Answer
    Reasons for Declining

    The pay was somewhat lower than I wanted. Also offices located in slightly undesirable part of west London. Not entirely satisfied with work environment - in terms of intellectual stimulation and career progression.

    Declined Offer
    Positive Experience
    Average Interview

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