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Facebook Online Marketing Specialist - SMB's Interview Question

I interviewed in Menlo Park, CA and was asked:
"Let's pretend you are sending out emails to encourage SMB's to advertise with Facebook. Each email to each SMB costs $1. After you send the emails, .5% of the SMBs sign up. How much did you pay for each person that signed up? I had to keep asking clarification questions. "How many people did I send to?" Then he said, "Let's pretend there were 1,000." Then I got the answer from there... I believe it's just a way to assess how you think and not exactly to get the correct answer."
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Part of a Online Marketing Specialist - SMB's Interview Review - one of 1,089 Facebook Interview Reviews

Answers & Comments

1
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$200

- hmmm on May 19, 2013
0
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Isn't it $20?

- really on Jul 31, 2013
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The answer is $200. .5% means that 1 in every 200 people sign up 1/200=.5%

 If the answer was $20, this would mean the 5% of people sign up (1/20=5%).

Hopefully this helps!

- Nick on Sep 2, 2013

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