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Merkle Statistical Analyst Interview Questions & Reviews

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Statistical Analyst Interview

Statistical Analyst
Columbia, MD

I applied online and the process took a day - interviewed at Merkle in November 2011.

Interview Details – I applied to his position via their website. Two weeks later I received a call from HR to arrange a telephonic interview. I was expecting the interview for Statistical/Marketing analyst position. But they interviewed me for a SAS programmer position. The HR rescheduled the interview for statistical analyst position. HR was very prompt in email communication.

Interview Question – Explain how marketing campaigns are designed and executed? Suppose you are given a 5k budget and want to launch a marketing campaign, how would you do it? Assume the usual response rate is 10%.   Answer Question

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