View All num of num See all Photos Amazon.com www.amazon.com Engaged Employer Overview Reviews Salaries Interviews Jobs Photos Benefits 5.3k Reviews 12k Salaries 6.4k Interviews 7.6k Jobs Follow Add Interview Follow Add Interview Interview Question Senior Product Manager, Social Media Advertising Interview Seattle, WA Amazon.com Tell me how you would scale a social media software platform? Tags: See more , See less 8 Answer Add Tags Answer Interview Answer 3 Answers ▲ 0 ▼ I didn't have a good answer for this one. Interview Candidate on Jun 26, 2012 ▲ 1 ▼ Its such a tricky question. I guess its by the analytic we use to know the page views and all.. Christo Thomas on Jul 2, 2012 ▲ 5 ▼ Try to define "scale", ask for clarifications. Are we trying to scale to more users or to more ad providers? Are there any current bottlenecks? What is the goal here? How about we improve the experience by providing more relevant ads? etc... NA on Feb 11, 2013 Interviews > Senior Product Manager, Social Media Advertising > Amazon.com Add Answers or Comments To comment on this, Sign In or Sign Up.