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Novell Marketing Director Interview Question

I interviewed in Boston, MA and was asked:
"What would you do to improve the performance of our Plate products?"
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Part of a Marketing Director Interview Review - one of 51 Novell Interview Reviews

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I don't know, but I would probably need to know what the product plans were, how you did against those plans and the other circumstances that caused you to either miss your plans or achieve suboptimal results.
- Interview Candidate on Sep 13, 2010 Flag Response
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Conduct fortnight or monthly meetings with the stakeholders of the product. Explain them what are current features and roadmap of the product. Listen their views on what are difficulties they are facing and their suggestions how the product could be improve on. Incorporate all these views as news letter and publish it across them.
- Anonymous on Oct 22, 2010 Flag Response

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