zulily Interview Questions & Reviews

Scenario: Sales of a company’s products follow a peculiar, but predictable, pattern that determines how many units will sell in any given year. This pattern is shown in an excel table of 12 years of sales figures for 8 products. From this data I was to answer the following:
A) Which product will sell the most units in 2007?
B) Which product will sell the most units combined in the 2007 to 2009 period?

Scenario: You are currently in position 2 of a paid search term, the click-through rate (customer clicks per impression) is 1% and the cost per click is $1.50
You can get into position 1 by paying $2.50 per click. In position 1, you expect a click-though rate of 1.5%
In position 3 you would pay $0.50 cost per click, and have a click-though rate of 0.5%
Conversion rate (orders per click) once someone clicks is 10% in all 3 positions
Our total margin per order (before search costs) is $30
Our goal is to maximize absolute $ profit

Background Info:
"Impressions" are the number of instances that an online advertisement is displayed
A "Click" is an instance of someone clicking on an advertisement
Only a fraction of impressions results in clicks
An "Order" is an instance of someone making a purchase
Only a fraction of clicks results in orders
In paid search, for a given search word, the ads for multiple companies may be displayed
Ads shown in higher positions on the page result in a greater number of clicks
Companies pay a certain $ amount each time a customer clicks on their ad
A higher $ per click amount paid by a company gives the company a higher position on the page

Questions:
A) What is the cost per order in position 2?
B) What is the cost per order in position 1?
C) Which of the 3 positions do you want to be in?
D) At what click through rate in position 1 are you indifferent between positions 1 and 2?
E) What is the cost per order of the orders you gain by moving up from position 3 to position 2?

What would your current manager say your weaknesses are?

What do you know about Zulily's business model?

How much do you want/need your supervisor involved with your work?

We are growing at a very fast pace. Are you ok with the changes that may come up as we continue to grow and change?

Why do you tell want to work for Zulily?

What are your excel skills?

Tell me about a time when you had to deal with a difficult person.

What would you say is your down fall?

What is the most annoying thing you see people do when using Photoshop?