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I worked at Games Workshop full-time for more than a yearPros
You get paid to talk about playing games and building models with people that are, generally speaking, also excited about playing games and building models. The benefits are pretty decent, pay is adequate for what it is.Cons
It's retail, but more so. That is to say, retail always involves horrible people (the public) along with some very nice people, but Games Workshop attracts lots of people with limited social skills that have often put in a significant monetary investment and who now feel alienated by the recent insane push to spend more even as you get less back for your dollar (or by obscure quirks in the game that are no one's fault).
I'm not sure what the deal is with the pricing plan, but it seems as though management is just experimenting to see how much they can charge. All well and good, but they act confused when nobody buys the brand new $150 box and pass blame off on the Hobby Center Operators instead of learning that yes, there is a point people will stop buying.
If you plan to work here as a career, seriously re-examine your life. Not because working here is not honorable, but because there isn't really any room for advancement unless you make the right friends upstairs, and the salary is certainly not adequate for anything except the most basic lifestyle. Also, job security is laughable. The company is reorganized every 6 months (or so it seems), with anybody above HCO having to reapply for their same job/new title. HCOs are fired early and often, and there is basically no help for any HCO that is struggling other than the knowledge that if you don't start doing something right soon you'll be looking for a new job.Advice to ManagementAdvice
Put some stuff on sale every now and again. Make some of your "one click bundles" a savings for the customer. If you put a bundle out that has 6 vehicles and 50 infantry models and it costs seven hundred dollars, at least give SOME kind of bulk discount. Doesn't have to be much, and people will be more likely to buy. Instead, what normally happens is they get excited until they realize there is no discount, so they decide they'd rather buy it off the shelves, and they end up buying less models. Every time.
Stop reorganizing how you do things. Hire someone who knows how to run a business, pick a business model, and stick with it. It looks to me like upper management is flailing around trying different things at random, hoping to find a business strategy that sticks. I don't have an MBA or anything, so maybe there's some secret plan or I'm just an idiot, but there have been many, many questionable calls that make no sense from the ground level, too many to list.
Pretend to have some loyalty to employees like the old days. Then actually have some loyalty.
For the love of God, stop with the stupid limited edition garbage. Limited editions should be special; they have become a given. Again, maybe there's a secret plan behind the scenes, but it just seems like you are using limited editions to inflate an already inflated price. I'm willing to bet that, for example, you could have made gobs and gobs of money on the shield generator model that you sold for $100 but which you only manufactured 1000. It sold out in like literally an hour. Why was it limited? It's in the book as something that EVERY 40k army can take, it's good in the game, and it looked pretty cool. If it was priced at, say $60 I'll bet half of all 40k players would have bought at least one, with many people buying 3. I don't know how much dough that brings in, but I can pretty damn well guarantee you it's more than the $100,000 you got. And I don't know if you noticed, but probably 400 of those things went up on ebay within a week.
Finally, the sales goals being tied directly to the previous year with no other considerations allowed is idiotic. A new edition came out last year, driving a huge spike in sales, and this year it's Apocalypse, which no one plays? Too bad, deal with it. You had a great year? Well, you're screwed the following year if you can't pull it all off again. Perpetually. Could this be linked to why so many people are fired so often? Surely it's not just that everyone is lazy and terrible? Is it more economical to hire someone new every two years, or to work encourage employee growth and not just obsess over store growth?
I can't tell if I smell desperation or oblivious incompetence.Doesn't RecommendNegative OutlookDisapproves of CEO