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- Comp & Benefits
- Work/Life Balance
- Senior Management
- Culture & Values
- Career Opportunities
I worked at Initiative full-time (more than 3 years)Pros
No matter the agency, the best part is the people you connect with. Initiative has some truly amazing people. TV department is historically strong. Some of management are bright and caring. Pitch presentations are aesthetically pleasing.Cons
The training has gone from abysmal to non- existent (literally). The expectation is for overworked employees to run it in there spare time.
Digital has always been a huge weakness with very long hours and low expertise resulting in very high turnover.
Recent cultural changes have felt forced and false.
Pitch presentations tend to look good, but be generic. Wins are infrequent.
Limited accounts for planning means little to rotate to for growth.
Salary increases rarely occur and usually require a threat of leaving.
Agency restructure was clumsy and full of bluster, leading to confusion and angst.Advice to ManagementAdvice
Invest in areas that need improvement, training and digital expertise. Focus more energy on building a smart, efficient company and less on making people believe it's a smart, efficient company.Doesn't RecommendNegative OutlookApproves of CEO