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An effective IT department that worked well with the SEO teams. Management knew what they where to do, and easy to get to know.
Like the title says, you must know what you are doing. Many new hires thought they had some knowledge, or sweet talked HR, but failed to understand SEO basics. No one will point you where to get your skills, and IT detests applying there teams to fix a web page.
Advice to Management
Advise new SEO Specialists to join the Content Team first, and train them in office and certify them as well. This will bring a better employed SEO team this way.