Recent Updates
  • American Family Insurance update
    less than an hour ago

    We have 3 regional facilities (Denver, Colo.; Madison, Wi; and St. Joseph, Mo.) but Madison is considered our headquarters. #fastfact

  • American Family Insurance update
    2 days ago

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    6 Ways to Take Your Networking Connections to the Next Level

    When most of us think of networking, we picture uninspiring small talk at conferences, awkward business card exchanges, "if you scratch my back, I'll scratch yours" agreements, and, more recently, piles of LinkedIn connections. But be honest: How often have these tactics helped your career? How many mutually beneficial relationships have they helped you cultivate?


American Family Insurance – Why Work For Us?

At American Family Insurance, we’ve made it our mission to inspire, protect and restore dreams – for our customers, the communities we serve, and the outstanding employees and agents who support those groups every day.

We truly believe your dream is the most valuable thing you’ll ever own, because it shows who you can become. And when you dream fearlessly, you find yourself feeling happier, healthier and enjoying a richer life.

If your dream is to further your career – to apply your skills and knowledge at an organization that values hard work, innovation and a collaborative environment – we want to hear from you today.

Building on our dream: We got our start in 1927, and are now the nation's third-largest mutual property/casualty insurance company, ranking 373 on the Fortune 500 list*. Our products – auto, homeowners, life, business and farm/ranch insurance – are available exclusively through agents in 19 states. Additionally, our affiliates (The General, Homesite and AssureStart) provide options for consumers who want to manage their insurance matters directly over the Internet or by phone.

*FORTUNE 500® is a registered trademark of Time, Inc.


American Family understands that everyone has dreams, both on the job and when away from work. Our culture helps employees find balance so they can pursue both professional and personal goals. We do this through company sponsored training, a tuition reimbursement program, flexible work schedules and numerous other initiatives geared toward achieving your dreams.


By making the best use of all resources – energy, paper, water, etc. – American Family is protecting people, the environment and our policyholders’ premiums, as well as the many individual dreams made possible by such efficiency practices. Here are just some of the steps we've taken.

  • All of our owned facilities are ENERGY STAR rated, and several of our larger facilities have attained the prestigious ENERGY STAR certification.
  • We have implemented more than 50 energy saving solutions that, combined, are reducing greenhouse gas emissions by the equivalent of 1,000 metric tons of carbon dioxide a year.
  • Through private equity funds, we invest in clean technology companies from a broad range of sectors, including alternative energy, energy conservation, waste management, clean water and pollution reduction.

American Family Insurance Photos

American Family Campus
American Family Insurance Agency

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American Family Insurance Reviews

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American Family Insurance President & CEO Jack Salzwedel
Jack Salzwedel
139 Ratings
  • Amazing company that cares

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    I have been working at American Family Insurance

    Positive Outlook
    No opinion of CEO
    Positive Outlook
    No opinion of CEO


    Great atmosphere, great people and wonderful benefits


    Nothing at all. This is the best company ever.

American Family Insurance Interviews

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


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Interview Difficulty




    Sales Specialist Interview

    Anonymous Employee
    Declined Offer
    Positive Experience
    Easy Interview


    I applied through college or university – interviewed at American Family Insurance in May 2015.


    Interviewer was extremely nice. I got an interview through a college career fair. I made it clear that I didn't know much about insurance, but I got an interview anyways. The actual interview was very easy and very nice, very much like a normal conversation. He asked me my GPA and questions about my past jobs. Interview questions were basic behavioral questions

    Interview Questions

    • What was a time when you had to prioritize one thing over another?   Answer Question

American Family Insurance Awards & Accolades

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The Candidate Experience (CandE) Award , The Talent Board, 2014
Best Employers for Latinos to Work for , Latinos for Hire, 2008
The Corporate 100 , Hispanic Magazine, 2007
Highest in Customer Satisfaction with the Auto Insurance Purchase Experience , J.D. Power and Associates, 2011
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Additional Info

Headquarters Madison, WI
Size 5000+ Employees
Founded 1927
Type Company - Private
Industry Insurance
Revenue $5 to $10 billion (USD) per year

For more than 80 years, American Family Insurance has given its customers peace of mind by making their insurance experience easy and convenient. Our caring agents strive hard to meet customers' unique needs by offering just the right mix of American Family's auto, home, life, umbrella, business, health, and farm & ranch insurance, as well as retirement products ... More

Mission: To be the most trusted and valued customer-driven insurance company

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American Family Insurance

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