BMW of North America – Why Work For Us?


Welcome to BMW 

Because we've always been unwilling to compromise, we've managed to build vehicles that thrill drivers. We have the autonomy to stand behind the leading-edge concepts of our designers and engineers. As an independent company, we make sure great ideas live on to become ultimate driving machines.

If you'd like more information about working at BMW, or if you'd like to apply for a position, you can do so here. 
We will ensure that the BMW Group is the leading provider of premium products and premium services relating to individual mobility. 

Our twelve basic principles: The basis of our work - the basis of our success.

Customer orientation
Our customers are at the heart of everything we do.

Peak performance
We aim to be the best - a challenge to which all of us must rise.

Every associate has the personal responsibility to ensure the company's success. We have a responsibility to each other - in the interest of our company.

The only results that count are those with a lasting effect.

To ensure long-term success, we must adapt to new challenges with speed and flexibility.

Dissent (Frankness)
As we strive to find the best solution, our associates are encouraged to express opposing opinions, if they wish.

Respect, Trust, Fairness
We treat each other with respect. Leadership is based on mutual trust. Trust is rooted in fairness and reliability.

Our associates are the strongest factor in our success.

Leading by example
Every manager must lead by example.

In our view, sustainability refers to our business success, which is the basis for the fulfillment of our ecological and social responsibility.

Social responsibility is an integral part of our corporate self-image.

We are securing the corporate independence of the BMW Group through sustained profitable growth.


BMW's benefits program is both competitive and employee-focused. The comprehensive program provides associates with an extensive level of coverage emphasizing wellness and healthy lifestyles. 

BMW associates enjoy a high-performance benefits package which includes:
- Medical, Dental, Prescription and Vision coverage
- Paid time off
- 401(k) plan with company matching policy
- Life Insurance 

Car Program
BMW desires to have its employees reflect a pride in, and a working familiarity with, the BMW Group's products. BMW associates may access company vehicles through assignment and lease programs. The company vehicle program is designed to ensure that employees properly reflect and enhance BMW's image to the public and develop a thorough understanding of, and appreciation for, the quality BMW products.

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BMW of North America Reviews

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BMW of North America President Ludwig Willisch
Ludwig Willisch
14 Ratings
  • To be great is to be misunderstood.

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Receiving Clerk to BMW South Campus in Woodcliff Lake, NJ
    Former Employee - Receiving Clerk to BMW South Campus in Woodcliff Lake, NJ

    I worked at BMW of North America full-time (More than 3 years)

    Neutral Outlook
    Approves of CEO
    Neutral Outlook
    Approves of CEO


    Very well funded company, Strong reputation on future resume. Very smart and intelligent BMW Engineers. Very considerate Property Management, Genius BMW Tech. Instructors. All I can say was that the BMW Managers are honest people, and they always LEAD by example.


    Your skin is not white- YOU LOST. You don't speak German- YOU LOST You drive an old crappy honda- YOU LOST You work with pallet jacks, boxes and papers- YOU LOST They don't know the answer- THEY WILL BLAME YOU They do know the answer- YOU ASK THEM, THEY NEVER INFORM YOU They will accused you as a gay- accept it. They will call you crooked liar- accept it. They will complain of sexual harassment against you-accept it. (IDK if its against a male or female) Bad weather outside (snow)- They will blame you- Accept it. Clients are always right, When they are wrong. WHAT IF THEY ARE DENYING IT. Email them who you are by Wednesday, They will accused you by Thursday, You will disappear by Friday, Understand that you will be the sacrifice by Monday, Accept your role by Tuesday-Your out. At the end of the day, The favored overrated talents will always win, GO CAVS!

    Advice to Management

    Practice Cultural Diversity, Never judge people based on FACEBOOK! YOU don't even have any idea whats their real name. and their story. Promote people based on achievements, based on work/team influence, based on work ethics, based on practice conduct, respect and attitude. for external people we only practice one thing "CLIENTS are always right." Inform everyone that saying SORRY is not a coma/life or death situation. After all NOBODY was perfect. V

BMW of North America Interviews

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    Software Engineer Interview

    Anonymous Employee
    No Offer
    Neutral Experience


    Came as surprise with no email in advance with questions like: Describe the process you use for writing a piece of code, from requirements to delivery. What is the difference between re-engineering and reverse engineering? What type of language do you prefer for writing complex algorithms? How do you design scalable applications?

    Interview Questions

    • How to build group of test cases. Whene to build test case fornew code.   Answer Question

BMW of North America Awards & Accolades

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Additional Info

Headquarters Woodcliff Lake, NJ
Size 1000 to 5000 Employees
Type Subsidiary or Business Segment
Industry Manufacturing
Revenue $100 to $500 million (USD) per year

A subsidiary of BMW, BMW of North America provides marketing, sales, and financial services through almost 900 dealerships and motorcycle retailers. The company imports and manufactures BMW brands, such as the 1, 3, 5, 6, 7 Series; the X5, X6, and 24M models; and the MINI and Rolls-Royce brands. Styles include coupes, convertibles, sedans, roadsters, sports activity, and luxury vehicles. Divisions include BMW Manufacturing (South Carolina), industrial-design firm DesignworksUSA, a parts distribution center, a technology office, a technical training center, and other ... More

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