– Why Work For Us?

About Us

Great companies start with an idea and an inspiration. Our idea was to make the car buying process better, faster and simpler. And our inspiration was technology. In 1997 that spark led Mark Bonfigli, Rick Gibbs, Mike Lane, Jamie LaScolea and Ryan Dunn to found and begin redefining the expectations of the auto industry.

By bringing a full suite of digital marketing tools to OEMs and dealers, coupled with direct consultation to make those tools work harder for customers, we helped to change the digital face of the industry.

But we didn’t just focus on the world outside – we looked inward, to see how we could create a work environment that was unlike any other – where the desire to be creative, innovative, healthy, expressive and fun were nurtured and appreciated at a whole new level.

It was the collective fostering of these missions that made what it is today: an 850-person strong company with bi-coastal offices serving 40 percent of the auto industry’s marketing needs; all made possible through a culture rich in openness, wellness, development, community engagement, and individuality.



Our Driving Principles

Focused and Committed
We serve and strengthen the auto dealer’s health, marketing, and operations.

Fearlessly Inventive and Innovative
We’ve pioneered technological greatness since day one.

We understand, question, and then crush conventions boldly and intelligently.

Integrated and Collaborative
We believe partnership is a process as well as a product.

Agile and Adaptable
We act – and react – with speed, and adjust successfully to issues and opportunities alike. 


Core Values

Our company mission is to be the most sought-after automotive web solutions provider in the world. We pursue this mission with the highest degree of integrity and focus on creating superior products, satisfied clients and empowered employees – all with minimal impact on the environment.

1. Create Raving Fans

We will create raving fans by blowing away the expectations of our cherished clients and trusted partners.

2. Be the Energy

Walk, talk and be the positive energy that builds our future.

3. Thrive

This is our LIFE. We will take advantage of our surroundings, support one another, and grow healthier and more productive together.

4. Be Cool

We will be cool with integrity, humility and selflessness.

5. Invent and Innovate Like You Mean It

We will pioneer greatness by producing what our market needs and what it doesn’t know it needs yet.

6. Go Big or Go Home

We will embrace life, work hard and enjoy the ride; having a great time is mandatory.

7. Break Convention

We are risk takers, not followers. We will question what doesn’t feel right and lead boldly by doing what is right.

8. Everyone is Approachable

From newbies to VPs and the CEO, we can speak freely and approach one another without reservation.

Benefits provides a large subsidy towards employee’s benefits cost, but the list of perks goes far beyond insurance and  vacation days. Earthlings enjoy working in a healthy LEED-certified building. You’ll be surrounded by smart and engaging co-workers who make it fun to go to work every day. And there’s a professional-grade fitness center and an all-natural café just waiting for you.

The goods

Here’s an overview of some of the benefits we offer:

  • Medical insurance subsidized with a Health Reimbursement Account
  • 100% paid Dental and Vision insurance
  • Life & Wellness Program
  • On-site fitness center and classes
  • The Dot Calm Café – a subsidized organic café
  • Life insurance, AD&D Insurance and short- and long-term disability coverage
  • Flexible spending accounts
  • 401(k) plan with match
  • Paid time off
  • Product discounts at local and select national companies
  • Employee Assistance Program
  • Discounts at local ski areas, golf courses and more

Go big or go home believes it’s crucial that earthlings see their work contributing to the success of the company, so we base our compensation on a pay-for-performance model. Employees are recognized and rewarded for a job well done, and the company regularly shows its appreciation through holiday parties, summer BBQs and other events. Our mission is to find talented and motivated folks, support them throughout their career here, surround them with other talented and fun co-workers, and then celebrate them for doing a great job.

Part of the culture

Our benefit package has been designed with the input of our employees, and clearly they’re excited about it. So far this year:

  • 162 earthlings have participated in sports teams such as hockey, kickball, softball, soccer and basketball
  • 416 chair massages have been given
  • 50 earthlings have participated in our “Slim It to Win It” challenge
  • 27 earthlings were CPR/AED certified
  • 243 earthlings have played beach tennis
  • 7,825 spots were filled in our weekly fitness classes
  • On average, 355 earthlings unique earthlings have participated in a group fitness class
  • 65% of the suggestions in the 2009 Wellness Survey have been or will be implemented
    • Over 150 earthlings have participated in a special Life event Reviews

79 Reviews
79 Reviews
Rating Trends

Recommend to a friend
Approve of CEO
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Mark F. O'Neil
13 Ratings

    Great company, great culture, great engineers

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Senior UI Developer in Burlington, VT
    Former Employee - Senior UI Developer in Burlington, VT

    I worked at full-time (more than 3 years)


    Working in engineering at Dealer means coming in contact with really intelligent people who are dedicated to the craft of building great software. There are some troublesome piles of legacy code, but that's the nature of a company that's been around for 15 years. There are a lot of opportunities to learn, grow, and solve interesting problems. In my experience, developers are rarely encouraged to pursue the cheapest or crudest way to solve a problem: a good-to-great solution usually wins out.


    Integrating with DealerTrack has been a confusing process. DT is a bigger company with "big company" values, which has strained some of the smaller and anti-establishment principles of There's a lot of dust in the air right now, it may take a while for that to settle down.

    Front-end design and development (including user interface design and usability) often takes second-seat to shipping features that can be easily marketed. is at a size where they can offer a really great product at a premium price-point and the money will follow, but there's still a pressure to compete feature-for-feature with other companies in the market. At times this can feel like a race to the bottom, which feels opposed to the ideals of the company.

    Advice to ManagementAdvice

    Too much time is devoted to special one-off projects that net a pile of money. The company is at a point where it can slow down and take the time to build a really great product, and the money will flow. Commit to rewriting legacy code or just throwing it away; better to kill off a product that nobody can maintain and doesn't make money than have it hanging around like a bad smell.

    Positive Outlook
    Approves of CEO Interviews

Updated Dec 8, 2014
Updated Dec 8, 2014

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    QA Engineer Interview

    Anonymous Interview Candidate
    Anonymous Interview Candidate
    Application Details

    I applied online – interviewed at in December 2014.

    Interview Details

    There was a phone interview followed by a short in person. After that there was a test documentation assignment followed by a 3 hour in person interview. The 3 hour interview was a series of interviews with different members of leadership followed by an hour of technical interview. The most people in the room at once was 4. Overall it was a whirlwind, but really not bad in the end.

    Interview Questions
    • What would you do to get ready for the position if you were to get an offer.   Answer Question
    Accepted Offer
    Positive Experience
    Difficult Interview Awards & Accolades

Something missing? Add an award
Inc. 5000 Fastest Growing Companies, Inc. Magazine, 2013
Dealers' Choice Diamond Award, Auto Dealer Monthly, 2013
Gold Standard Award for Worksite Wellness, Vermont Governor's Council on Physical Fitness, 2012
Deloitte Technology Fast 500, Deloitte’s Technology Fast 500, 2011
America’s Best Places to Work, Outside Magazine, 2011
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Additional Info

Headquarters Burlington, VT
Size 500 to 999 Employees
Founded 1998
Type Subsidiary or Business Segment
Industry Information Technology
Revenue $25 to $50 million (USD) per year, a Dealertrack Technologies Solution (NASDAQ: TRAK), provides an integrated platform of Inventory, Advertising, Website and CRM products which allow OEMs, dealer groups, retailers and agencies to leverage advanced digital technology and data to better engage and connect with their customers. With offices in Burlington VT, Dallas TX, Edison NJ and Manhattan Beach CA... More

Mission: To be best in class for web, advertising, and CRM for retail automotive; to build products with the customer experience as the priority; to provide the most-relevant... More

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