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GfK Reviews

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GfK CEO Matthias Hartmann
Matthias Hartmann
8 Ratings
  • Great Company

    • Career Opportunities
    Current Employee - Human Resource
    Current Employee - Human Resource

    I have been working at GfK full-time (Less than a year)



    I was really disappointed with the poor reviews because I can, in all honestly say that I LOVE my job here. The people you work with show you the utmost respect at all times. They are very accommodating and are very flexible with things like working from home, remote work, and individual needs.


    I know that the pay can be a bit lower for certain positions, so I understand that, but if you do well here, you will see a bump in salary. I will also take the positive environment and the sense of sanity I get here any day over another company who will pay me a little more but stress me out all of the time.

    Advice to Management

    My manager, personally, is the greatest and I cannot speak on behalf of all the other managers.

GfK Interviews

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty



  1. Helpful (1)  

    Administrative Assistant Interview

    Anonymous Interview Candidate in Chicago, IL
    Accepted Offer
    Negative Experience
    Average Interview


    I applied online – interviewed at GfK (Chicago, IL) in April 2015.


    The interview process took over two months . First a phone screen, followed by an in person interview, followed by reference checks . Each step took about to weeks to complete, the process was very staggered.

    Interview Questions

GfK Awards & Accolades

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Additional Info

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Headquarters Nürnberg, Germany
Size 5000+ Employees
Founded 1934
Type Company - Public (GFK)
Industry Business Services
Revenue $1 to $2 billion (USD) per year
Competitors Nielsen, Ipsos, Kantar Group

Need to know who's buying what in Europe? Check with GfK. One of the largest market research firms on the European continent, GfK (which stands for Growth from Knowledge) tracks consumers' tastes in and purchases of grocery and nonfood items, broadcast media, pharmaceuticals, and other merchandise and services worldwide. Known as the GfK Group, it operates through 150 companies that are organized across three primary divisions: Retail and Technology, Media, and Custom Research. Other businesses within those divisions include GfK NOP, GfK MRI, and GfK Healthcare. The... More

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