Greenfield Consulting
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Headquarters Westport, CT
Size Unknown
Founded Unknown
Type Subsidiary or Business Segment
Industry Business Services
Revenue Unknown / Non-Applicable per year

Firefly Millward Brown (formerly Greenfield Consulting Group) wants to light up the world of qualitative marketing research. The company conducts online qualitative interviews for its clients using focus groups and Web-based surveys to gather data. It performs brand awareness and product research for a host of corporate clients including General Motors and MTV Networks. Firefly also offers its services to marketing and market research firms. Services include brand equity assessment, demographic segment analysis, strategy development, and website analysis. Founded in... More

Working at Greenfield Consulting

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Employees are “Very Satisfied”   1 ratings


100% Approve of the CEO   1 ratings

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Cheryl Stallworth-Hooper


Cool place to job I've ever had.

  Current Employee

Pros: Many changes over the past few years (new CEO, company re-branded) but new CEO is a strong leader with positive vision of where the company needs to go. Full Review

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