I have been working at Iconix Brand Group full-time (More than 8 years)
Great company, in SMB market for cloud computing. Great technology, great people and a real "can do" attitude.
The company was struggling when I become CEO and I brought in a new management team, but there were just so many legacy problems that we are having problems getting funding.
Advice to Management
Make sure the funding is in place before taking over a company.
Getting an Interview
Getting an Interview
- No OfferNegative ExperienceAverage Interview
I applied through an employee referral. The process took 1 day. I interviewed at Iconix Brand Group (New York, NY) in June 2013.
After expressing an interest in the company an acquaintance forwarded my resume to their former colleague at Iconix. HR emailed me shortly after and set up an exploratory interview. Upon arriving I was asked to fill out some paper work regarding my former work experience, salary etc. which is unusual for an internship interview. I was greeted in the reception area but instead of heading directly to an office or conference room we wandered through the office searching for an empty conference room or quite office area to meet in.
- You are given a week to complete this interview question/task. Pick a brand/company you believe to be undervalued in the market. Create a PPT outlining the general profitability and growth potential of acquiring the brand. Include brief description of company, brand image and consumer. Include a social media and internet marketing strategy to promote the brand 1 Answer
Once a shoemaker, Iconix Brand Group has stepped it up as a licensing and brand management company. Its company-owned consumer and home brands are licensed to third parties that make and sell apparel, footwear, and a variety of other fashion and home products. Consumer brands in the Iconix stable include Badgley Mischka, Danskin, Ocean Pacific, Mossimo, London Fog, Mudd, and Rocawear; among the company's home brands are Cannon, Fieldcrest, and Waverly. The firm diversified through its high-profile purchase of the Peanuts cartoon brand from E. W. Scripps in mid ...