Iconoculture Reviews

7 Reviews
Rating Trends
Recommend to a friend
Approve of CEO
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Dan Frawley
6 Ratings
  • good company to experience the cycles of a startup

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Anonymous Employee in Minneapolis, MN
    Former Employee - Anonymous Employee in Minneapolis, MN

    I worked at Iconoculture full-time (more than 8 years)


    very dynamic with fun challenges
    growth trajectory of the company
    quality of people
    team collaboration


    nothing significant that would not occur in almost any company

    Advice to ManagementAdvice

    Continue to solicit, listen and acknowledge feedback from all parts and all levels of the organization

    Approves of CEO

Iconoculture Interviews

Updated Mar 6, 2015
Updated Mar 6, 2015

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    Consumer Strategist - Hispanic Market Interview

    Anonymous Employee in Minneapolis, MN
    Anonymous Employee in Minneapolis, MN
    Application Details

    I applied online. The process took 3+ monthsinterviewed at Iconoculture in May 2013.

    Interview Details

    Had about 12 different phone calls with numerous management types over a period of three months. They wanted to know more about my experience as an analyst, but they basically just talked about themselves the entire time. Hard to get a word in. For the final round I was asked to prepare a presentation on three trends about the specific demographic. I was warned that this was lovingly known among the upper management as the "spank tunnel" After the presentation they all asked follow up questions.

    Interview Questions
    • Asked about specific future trends and the demographic.   View Answer
    Reasons for Declining

    There are some nice perks, you can basically work from home. However, for the amount of travel they requested, it wasn't worth the salary offer. I was able to leverage the offer as a promotion at my current employer.

    Declined Offer
    Negative Experience
    Difficult Interview

Iconoculture Awards & Accolades

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Additional Info

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Website www.iconoculture.com
Headquarters Lake Elmo, MN
Size Unknown
Founded Unknown
Type Subsidiary or Business Segment
Industry Business Services
Revenue Unknown / Non-Applicable per year

Iconoculture gives clients' better insight into consumers. The research company compiles consumer information -- including patterns and trends on Gen-Xers, Baby Boomers, and various multicultural markets -- and combines it with expert analysis to deliver targeted insights to marketers. IconoIQ is its online, searchable hub for consumer data, market research, and emerging cultural trends covering the US and about 17 international countries across the Americas, Asia, Australia, and Europe. Market research topics include arts and entertainment, health and beauty, sports and... More

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