Idea Couture
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Idea Couture Reviews

10 Reviews
10 Reviews
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Idea Couture CEO Idris Mootee
Idris Mootee
7 Ratings
  1. 2 people found this helpful  

    THE Place for an Innovation Career

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Innovation Strategist  in  Toronto, ON (Canada)
    Current Employee - Innovation Strategist in Toronto, ON (Canada)

    I have been working at Idea Couture full-time for more than a year


    One of the best things is the opportunity I have to work with people from so many different walks of life. So many different industry and educational backgrounds. We get to work on fortune 100 innovation projects, often with CEO's and other C level execs. The work touches so many other countries (alot of cross office work), cultures and situations. It's work at the edge and sometimes that's hard.


    It's a high growth environment. It's a millennial and Gen x workplace and not everyone realizes the challenges that growth brings. I think the leadership team has done a great job at building in more structure, better clarity and new benefits (like disability). I feel like they are honest about the work ahead and don't seek to candy coat the story. The biggest challenge is sometimes people's expectations - some are unrealistic and fail to realize how good we have it.

    Advice to ManagementAdvice

    more frequent communication
    More clarity of reporting lines

    Positive Outlook
    Approves of CEO

Idea Couture Interviews

Updated Jun 14, 2014
Updated Jun 14, 2014

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    Strategist Interview

    Anonymous Interview Candidate  in  San Francisco, CA
    Anonymous Interview Candidate in San Francisco, CA
    Application Details

    I applied through an employee referral. The process took 2 weeks - interviewed at Idea Couture in March 2014.

    Interview Details

    The first one was a general one on the phone and the second interview was at their office. This consisted of two interviews 1 regular case and 1 written case. Case interview was pretty typical - maybe fewer numbers than a typical case. The written case was tough, they give you an hour (or so) to prepare it and then you basically have to present a series of power point slides and there were some difficult economics problems and some tricky insights and my knowledge of the industry.

    Interview Questions
    • Interview Question – How do you frame a problem and the example was where would Apple find growth and why? The second one was relating to Netflix and what is the right strategy for them.   View Answer
    Negotiation Details
    Professional and I've met three people before the last one which was the CEO. Very tough questions from him and they weren't easy at all. I realized he was not expecting me to have the answers. Just see how I respond to them.
    Accepted Offer
    Positive Experience
    Difficult Interview

Idea Couture Awards & Accolades

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Additional Info

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Headquarters Toronto, Canada
Size 50 to 149 Employees
Founded 2007
Type Company - Private
Industry Business Services
Revenue $10 to $25 million (USD) per year
Competitors Unknown

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