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ROSEN (formerly AlloyRed) will help you brighten the bloom on your brand. The branding consulting and marketing firm provides business-to-business advertising services that balance branding with sales promotion, focusing on returns on sales and long-term brand recognition. The agency serves clients in a variety of industries such as aerospace, electronics, packaged goods, and insurance. It was founded by Richard Rosen in 1990. In addition to leading the company's strategy, Mr. Rosen is also involved in writing books and participating in speaking engagements pertaining to...