Rocket Fuel

Rocket Fuel – Why Work For Us?

​​​Work for us. Launch your career into orbit.​​

Rocket Fuel is the fast-growing digital advertising technology company in Silicon Valley that has grown quickly from its founding in 2008. The company is a leader in the emerging phenomenon of scientific advertising online, and combines a world-class engineering team with the industry's most productive sales and delivery team. Its customers are some of the world’s most successful brands and it serves them throughout offices in fifteen cities including New York, London, Toronto and Hamburg.

​​Rocket Fuel in a Nutshell

Rocket Fuel delivers a leading programmatic media-buying platform at big data scale that harnesses the power of artificial intelligence to improve marketing ROI. Rocket Fuel's powerful Advertising That Learns™ technology drives best-in-plan results for advertisers, and empowers media teams to focus on strategy, not spreadsheets. Its distributed computing engine currently screens over 28 billion ads per day, and selects the best for its customers via real-time bidding (RTB) relationships with major publishers and exchanges. This technique has proven itself across web, mobile, video, and social channels.

Awarded #4 on Forbes' 2013 Most Promising Companies In America list, Rocket Fuel was founded by online advertising veterans and rocket scientists from NASA, Yahoo!,, and DoubleClick. Rocket Fuel currently employs 474 people in 18 offices worldwide including New York, London, Paris, and Hamburg; and has a strategic alliance with cci to provide its services in Japan.​​



Rocket Fuel Reviews

70 Reviews
70 Reviews
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Rocket Fuel CEO & Founder George John
George John
51 Ratings
  1. 1 person found this helpful  

    Great Company to work for

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    I have been working at Rocket Fuel full-time (more than an year)


    The founders really do care about their employees and work very hard at making sure the company stays true. The managers work very hard at finding nerdy but loveable people to work who care for others! We all work very hard but the motto is "family - first" and they are very true to that.


    As with all companies, you are never going to make 100% of the employees happy. Some folks they can get better salaries elsewhere, but in my eyes, you also have to compare the culture with the salary. The culture at Rocket Fuel is amazing and I can honestly see myself staying here for years to come.

    Advice to ManagementAdvice

    Keep up the awesome work! You have done amazing things so far and I can't wait to see what is on the horizon.

    Positive Outlook
    Approves of CEO

Rocket Fuel Interviews

Updated Nov 10, 2014
Updated Nov 10, 2014

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    Software Engineer Interview

    Anonymous Employee
    Anonymous Employee
    Application Details

    I applied online – interviewed at Rocket Fuel.

    Interview Details

    Applied online for AI position, received an email asking me to participate in an online programming competition hosted by RocketFuel. I did it and placed well. Got invited onsite, realized they put me for data science rather than AI which I applied for. I interviewed with 4 employees. 3 of them asked normal data structure and algorithm questions. Cannot disclose specific questions due to NDA. One asked OS, networking, database and scalability questions, none of which I was familiar with and prepared for. A week later I was told I wasn't chosen.

    Interview Questions
    No Offer
    Negative Experience
    Difficult Interview

Rocket Fuel Awards & Accolades

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America's Most Promising Companies, Forbes, 2011
AlwaysOn- Global 250 Top Private Companies Overall Winner, AlwaysOn Global 250 Private Companies, 2011
Top 100 Private Companies, OnMedia, 2012
Tech & Innovation Award, San Francisco Business Times, 2012
The Hot 100: The Best Privately Held Software Companies (2011), JMP Securities, 2012
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Additional Info

Headquarters Redwood City, CA
Size 500 to 999 Employees
Founded 2008
Type Company - Public (FUEL)
Industry Information Technology
Revenue $100 to $500 million (USD) per year
Competitors Turn, Quantcast, MediaMath

Rocket Fuel Inc. is a Redwood City, CA-based digital advertising technology company that provides solutions to manage, run, and evaluate online ad campaigns. The company serves advertisers, brand marketers, and agencies in a wide variety of industries. Awarded #4 on Forbes' 2013 Most Promising Companies in America list, Rocket Fuel was founded in 2008 by online-advertising veterans and rocket scientists from NASA, Yahoo!,, and DoubleClick. Rocket Fuel employs over 1,000 people in more than 20 offices worldwide including New York, London, Paris, and Hamburg... More

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