Rocket Fuel
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Rocket Fuel – Why Work For Us?

​​​Work for us. Launch your career into orbit.​​

Rocket Fuel is the fast-growing digital advertising technology company in Silicon Valley that has grown quickly from its founding in 2008. The company is a leader in the emerging phenomenon of scientific advertising online, and combines a world-class engineering team with the industry's most productive sales and delivery team. Its customers are some of the world’s most successful brands and it serves them throughout offices in fifteen cities including New York, London, Toronto and Hamburg.

​​Rocket Fuel in a Nutshell

Rocket Fuel delivers a leading programmatic media-buying platform at big data scale that harnesses the power of artificial intelligence to improve marketing ROI. Rocket Fuel's powerful Advertising That Learns™ technology drives best-in-plan results for advertisers, and empowers media teams to focus on strategy, not spreadsheets. Its distributed computing engine currently screens over 28 billion ads per day, and selects the best for its customers via real-time bidding (RTB) relationships with major publishers and exchanges. This technique has proven itself across web, mobile, video, and social channels.

Awarded #4 on Forbes' 2013 Most Promising Companies In America list, Rocket Fuel was founded by online advertising veterans and rocket scientists from NASA, Yahoo!,, and DoubleClick. Rocket Fuel currently employs 474 people in 18 offices worldwide including New York, London, Paris, and Hamburg; and has a strategic alliance with cci to provide its services in Japan.​​



Rocket Fuel Reviews

81 Reviews
81 Reviews
Rating Trends

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Rocket Fuel CEO & Founder George John
George John
58 Ratings
  • 2 people found this helpful  

    Great company with a unique culture. Plenty of smart people, a great product, and a solid work life balance.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    I have been working at Rocket Fuel


    Lots of perks, great people, and a great technology and makes clients happy. This means a thriving culture with lots of smart people.


    Lack of organization that needs to catch up with the company's growth at hyper speed.

    Positive Outlook

Rocket Fuel Interviews

Updated Feb 24, 2015
Updated Feb 24, 2015

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty



  1. 1 person found this helpful  

    Anonymous Interview

    Anonymous Employee
    Anonymous Employee
    Application Details

    I applied online – interviewed at Rocket Fuel.

    Interview Details

    I have never written a negative review, but wanted to provide constructive criticism as I feel the company has a lot of potential. I admire that Rocket Fuel hires young talent, but when the word "like" is used 37 times in a phone interview, it's a turn off. It would also be helpful to send candidates updates about the position that they actually applied/interviewed for - not a completely different role. Hopefully my experience was an exception.

    Interview Questions
    No Offer
    Negative Experience
    Easy Interview

Rocket Fuel Awards & Accolades

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America's Most Promising Companies, Forbes, 2011
AlwaysOn- Global 250 Top Private Companies Overall Winner, AlwaysOn Global 250 Private Companies, 2011
Top 100 Private Companies, OnMedia, 2012
Tech & Innovation Award, San Francisco Business Times, 2012
The Hot 100: The Best Privately Held Software Companies (2011), JMP Securities, 2012
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Additional Info

Headquarters Redwood City, CA
Size 1000 to 5000 Employees
Founded 2008
Type Company - Public (FUEL)
Industry Information Technology
Revenue $100 to $500 million (USD) per year
Competitors Turn, Quantcast, MediaMath

Rocket Fuel Inc. is a Redwood City, CA-based digital advertising technology company that provides solutions to manage, run, and evaluate online ad campaigns. The company serves advertisers, brand marketers, and agencies in a wide variety of industries. Awarded #4 on Forbes' 2013 Most Promising Companies in America list, Rocket Fuel was founded in 2008 by online-advertising veterans and rocket scientists from NASA, Yahoo!,, and DoubleClick. Rocket Fuel employs over 1,000 people in more than 20 offices worldwide including New York, London, Paris, and Hamburg... More

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