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Signpost – Why Work For Us?

Signpost is a software-as-a-service platform that gives local businesses the power to effortlessly build and manage customer relationships - a crucial ingredient for success that’s traditionally been beyond their reach. We empower local businesses by delivering measurable results while saving valuable time.

We're named one of America's Most Promising Companies by Forbes and backed by some of the best investors out there - Spark Capital, Google Ventures, Georgian Partners, Launch Fund, OpenView Venture Partners, Scout Ventures and a group of angel investors including Jason Calacanis, Thomas Lehrman, and Jack Herrick. The company is headquartered in New York City with locations in Austin and Denver.

Additionally, Signpost  recently ranked as one of the "Top Workplace" by The Austin American Statesman and Crain's New York.

Learn more on our website and blog

Check out our jobs!

Do you have an innate desire to know how things work? Can you determine the technology serving this website in 30 seconds? Do you know a dozen powers of two off the top of your head? Do you love open-source software, and have given back by pushing bug fixes? If so, you might be happy here.

The goal of the Signpost engineering team is to create defect-free software at maximum velocity – while loving what we do. Our work is challenging and interesting, our coworkers are world-class and driven, and our culture is collaborative, humble, and results-oriented. We aim for minimal process overhead because we prefer shipping software to talking about it.

We take pride in our work and have real ownership in our company and our product. Every one of us has an enormous impact on moving Signpost forward. And while our team has an average of 12 years' experience, we love to learn, and software engineering is an art we're continuously striving to master. But we're also known for having a bit more fun than we probably should.

Sound like someplace you'd like to work? Connect with our team to open up a conversation.


- The Signpost Engineering Team

Signpost Reviews

Rating Trends
Recommend to a friend
Approve of CEO
Signpost Founder and CEO Stuart Wall
Stuart Wall
84 Ratings
  • Helpful (5)

    Signpost: Or the Unexpected Virtue of Maturity

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Sales Executive in Denver, CO
    Current Employee - Senior Sales Executive in Denver, CO
    Positive Outlook
    Approves of CEO

    I have been working at Signpost full-time (Less than a year)


    Reading the reviews that have made their way onto this page lately would make one think that Signpost is literally a pyramid scheme of indentured servitude, when it is obviously anything but. Reader beware, what follows this review is a long a sordid tale of the CLEARLY vengeful and disconsolate. People want to work at Signpost, as I think is evident by the amount of fervor one individual has chosen to convey in their poorly written tirades. The truth of the matter is that this is a JOB first and foremost - poor attitude, work ethic, and LYING are reasonable grounds to terminate employment. If you want to succeed at this job and continue to be held in high esteem you must do three simple things: work hard, be coachable, and have a positive attitude. Sales is not a career for everyone, but anyone who says that they came into this job with a promise of making big bucks right off the bat is nothing but a liar. Everyone and anyone who goes through the interview process is put through a rigorous test. For christ sakes, we are cold calling small business owners. I came into this job with little to no sales experience and in 10 months have been promoted twice - because I worked my butt off. I actually have no butt anymore that is how hard I have worked. The culture of Signpost is yes, that of a start up, but ultimately the clear vision of the executive board has allowed for it to be open to growth and improvement. There is a clear path for promotion, how to be successful, a team that legitimately cares about you if you put forth the effort, and a desire to be the best. What I gather from people that do not succeed here, or ultimately ones that get themselves fired, is that they have little to no understanding how real life works and have been coddled by the frame of immaturity since birth. If I leave you with anything from this jumbled composition of words and phrases.... please let it be this, "grow up". If you want to work for a company that will challenge you in ways you never thought possible, work at Signpost. If you want to work for a company that will hold your hand until you are ready to fly free... find another place.


    They no longer play Pitbull.

    Advice to Management

    Maybe be aware that everything you say or do is being watched..... sure you already knew that.

Signpost Interviews

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty



  1. Helpful (1)  

    Junior Account Manager Interview

    Anonymous Employee in Denver, CO
    Declined Offer
    Positive Experience
    Average Interview


    I applied online. The process took a week. I interviewed at Signpost (Denver, CO).


    There were a handful of interviews with different members of the team. There was also a brief demo where I had to sell the product to one of the sales leaders in an impromptu situation. There was a bit of shadowing a rep on the phone going through the day to day. All in all, a really smooth process for a company that offered a compelling opportunity.

    Interview Questions

    • There weren't any questions that were out of left field or inherently difficult. There was a focus on getting to know you as a person outside of work while also getting a read on your skills.   Answer Question

Signpost Awards & Accolades

Something missing? Add an award
One of America's Most Promising Companies , Forbes, 2014
Best Places to Work in New York City , Crain's, 2014
Top Workplaces , Austin American-Statesman, 2014
America's Most Promising Companies , Forbes, 2015
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Additional Info

Headquarters New York, NY
Size 150 to 499 Employees
Founded 2010
Type Company - Private
Industry Information Technology
Revenue $5 to $10 million (USD) per year
Competitors Google, Facebook, GoDaddy

Signpost is a software-as-a-service platform that gives local businesses the power to effortlessly build and manage customer relationships - a crucial ingredient for success that’s traditionally been beyond their reach. Our technology automatically builds customer profiles and then uses this data to drive new customer conversion and promote loyalty, reviews, and referrals from ... More

Mission: We are always looking for people who share our core values. * We fight for small businesses * We focus on impact * We act like owners * We make our own luck * Our team wins If you share the same core values that we do, join our team!

Work at Signpost ? Share Your Experiences


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Recent Updates
  • Signpost update
    30+ days ago

    For those of you already familiar with our company culture, this isn’t going to come as a great shock! Today Signpost’s CEO Stuart Wall was named one of Glassdoor’s highest rated CEOs. Check out our open jobs and connect with our team today!

  • Signpost update
    30+ days ago

    Check out one of many things we're up to outside of biz hours! This is an amazing program and we're grateful to play a part.

    Signpost Gives Back through Publicolor Program

    The Signpost NYC staff was out in force over the weekend in order to promote school pride and lend a helping hand at Creston Academy in The Bronx. Our staff was matched with pupils from Creston, as well as other students from NY schools in the Publicolor program, which offers scholarships, mentoring and hands-on beautification at New York Schools in need through volunteer days such as this.