Sweetwater Reviews

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Chuck Surack
22 Ratings
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    Sales Engineer

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Sales Engineer in Fort Wayne, IN
    Former Employee - Sales Engineer in Fort Wayne, IN

    I worked at Sweetwater

    Positive Outlook
    Approves of CEO
    Positive Outlook
    Approves of CEO


    I wrote pages of feedback and upon reflection no one is going to read all that. In short - I agree with virtually everything positive listed on this site and disagree with virtually everything negative listed on this site. The people at Sweetwater are amazing people. Is the company perfect - no. Is it the best place I (an overachiever, former pianist in the Marine Band with two masters degrees in music) have ever worked - absolutely.

    If you are not a team player, bright and hard working please do not apply - you will hate working there and your coworkers will not appreciate that you are acting entitled and lazy. It is a hard to place to work if you don't have the full support of your coworkers.

    There have been a lot of fundamental and positive changes made in the past two years. I know people from every department that have advanced in the company. Hourly employees got a sizable raise in the past year.

    It is the highest trained sales staff and best ran music company in the industry BY FAR and better than any company I know in any industry.

    You have to make a lot of phone calls, but it is never cold calling. If you are serving customers and making money, no one cares how many calls you make. While every metric on the sales floor is completely transparent (everyone can see how many calls you make, how much you are selling, etc), there is no micromanagement. Unless you specifically aren't doing your job, you will only get positive feedback and great support from the management team. Outside of that, you have A LOT of freedom. If you work hard you will make a lot of money - it takes a while to build your business but from my first month actually on the phone selling I made good money.

    You have to know your stuff - Sales Engineers have to be able to answer questions about the 70,000 products we carry - you have to know a ton before you will get a job offer, you go through 3 months of paid training (with testing) to fill in gaps and you have to be sharp enough to figure out the rest on the fly with the many resources Sweetwater provides.

    Occasionally you will hear complaints pop up from unskilled labor because they don't get treated the same as the Sales Engineers. Sweetwater is great at helping their employees advance. I have never seen or heard directly of anyone being disrespected or treated poorly by management and peer disrespect is not tolerated - but they hire wonderful people so that isn't an issue. However, there is a reality that there is a huge gap between a highly trained sales staff who are all professional musicians and/or audio technicians with lots of degrees, major professional credits and Grammys and someone who just got hired away from McDonald's. I am not sure what others on this site expected from working in a professional warehouse.

    Chances are if you leave Sweetwater disgruntled then you didn't succeed because you didn't work hard enough or you are an entitled putz. In sales, if you work hard you will make good money, even from your first month on the floor. Because of the transparency of sales statistics and orders you can get a bad reputation and your coworkers won't have your back if you don't pull your own weigh or you try to steal sales from others. If you are a team player and work hard then your coworkers will have your back EVERY time.

    I left Sweetwater for medical reasons. I often missed several days a week and had doctors appointments just about every week and they went out of their way to take care of me and be flexible with my schedule. If you work hard and are a team player they will do everything they can to hook you up.

    The best insight I can give is I loved my time there and I look forward to coming back some day when my health issues are resolved. - lots of free stuff and great deals on gear - lots of company activities, including free trips to the zoo and amusement parks.


    They require excellence and hard work in all departments so if you think it is easy money then it will be a negative experience.

    In sales you have unpaid meetings in the mornings - a one hour sales lab on Mondays (until you are in the to 50% of the sales force, month to date) and an hour and a half product education meeting on Tuesdays and Thursdays. These usually don't end on time and cut into your sales time on the phone and aren't always as helpful as one would hope.

    There is also a strict dress code (that isn't strictly/evenly enforced) - the job is almost exclusively phone sales and the dress code is out of touch with reality. The best suit in the world is not going to make someone care more about doing a good job. Either you care or you don't.

    My understanding is it has always been this way and it probably won't change. They are worth putting up with or else so many outstanding people wouldn't stay.

    Advice to Management

    Tighten up the length and content of all three morning meetings.

     Revaluate dress code should be relaxed to include company polos and casual (but non-tennis) shoes.

    Quit being so awesome, it is too much to take.

Sweetwater Interviews

Interview Experience

Interview Experience


Getting an Interview

Getting an Interview


Interview Difficulty


Interview Difficulty




    Database Analyst Interview

    Anonymous Interview Candidate
    Accepted Offer
    Positive Experience
    Easy Interview


    I applied online – interviewed at Sweetwater.


    It was an intense, day-long interview. Aside from silly HR tests, it was a fun day, including lunch with senior management as well as my future coworkers. I expected the interview to be a few hours long but it turned into a full day affair.

    Interview Questions

Sweetwater Awards & Accolades

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Torch Award Winner for Outstanding Integrity, Better Business Bureau, 2006
Ove Jorgeson Spirit of Leadership Award, Junior Achievement, 2014

Additional Info

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Website www.sweetwater.com
Headquarters Fort Wayne, IN
Size 500 to 999 Employees
Founded 1978
Type Company - Private
Industry Retail
Revenue $25 to $50 million (USD) per year

Sweetwater offers products from hundreds of the best manufacturers in the music business — brands such as Avid, Roland, Marshall, Yamaha, Fender, Gibson, and many more. And nearly all of the products we offer are in stock in our massive, climate-controlled warehouse.

Sweetwater has been built from the ground up to be a great place to do business with, as our well over a... More

Mission: At the heart of our success lies a concept called the Sweetwater Difference. That's not an empty phrase to Sweetwater employees — we live it every day on the job. What... More

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