Backcountry.com

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Backcountry.com Reviews in Park City, UT

Updated August 19, 2014
Updated August 19, 2014
76 Reviews

2.4
76 Reviews
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Backcountry.com CEO Jill Layfield
Jill Layfield
47 Ratings

Review Highlights

Pros
  • Good work/life balance and discounts on gear (in 14 reviews)

  • Employees are expected to innovate, deliver results, and use the gear we sell (in 4 reviews)


Cons
  • Terrible upper management among the warehouse (in 8 reviews)

  • Low pay unless they recruited you from a fancier company (in 6 reviews)

More Highlights

41 Employee Reviews Back to all reviews

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  1.  

    take what you read with a grain of salt

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Manager  in  Park City, UT
    Current Employee - Manager in Park City, UT

    Pros

    lots of bright spots still - the company is profitable and getting more so, gear discounts are the best you will find, the people are awesome and fun and love the outdoors, work in a a cool industry in a cool location, summer BBQs and free lift tickets, and people still go for mountain bike rides at lunch. yes there is new senior management but they come from really good backgrounds and companies and bring a lot of experience. some tough choices had to be made with the layoffs but the folks working here now are passionate and super smart

    Cons

    a very competitive industry and that means what worked in the past has changed dramatically. turnarounds are tough, layoffs tougher. morale took a hit for sure and some of the people who had worked here in the days when you could do a 30 hour week and get away with it were insulted when asked to work a normal high tech schedule - go figure.

    Advice to ManagementAdvice

    some work is needed on compensation. share the financial picture - it is shaping up to be a good story. The office renovation is nice and did not cost millions at all. keep doing the BBQs and world cup parties, etc. but also keep pushing discipline and focus.

    Recommends
    Positive Outlook
    Approves of CEO
  2. 3 people found this helpful  

    Used to be great years ago. Now, a career path no nowhere.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Anonymous Employee  in  Park City, UT
    Former Employee - Anonymous Employee in Park City, UT

    Pros

    The absolute best part of this company is the people, most of them are awesome. I enjoyed making so many long-lasting friendships and going on all kinds of weekend trips with employees, etc. The hours were fairly flexible in terms of "overworking" the employees for a long while, but in 2012-2014 it started to be "expected" to work more than 40 hours due to constant understaffing and layoffs. The live/work balance is now a lie and it's almost impossible to sneak out for a powder day, when that used to be a major perk. Don't believe the hype.

    Cons

    The executives and management team is extremely weak. Poor financial decisions: let's spend (who knows how much $$) to put a giant goat on the roof of the warehouse so planes can see it, and multi-million $$ office renovations, but let's skip pay raises and taking care of employees.

    Initiatives were never long-lived and decisions were flip flopped constantly with panicked decision making. Extremely high turnover rate, if you've been there for 2 years it's like 10 years at another company. Absolutely no career path, you get dead-ended really quick in your job. The middle and upper management used to be outside folk that get the industry and use the gear, now most have been replaced with people from Target, Google, Yahoo, and don't know a snowboard from a snowshoe. The pay is about 80% of what you'd make at the same job anywhere else...they hold the gear deals over your head like a carrot. The layoffs over the last year have been brutal, very tough to work through rounds and rounds of layoffs and not know if you're next. I saw over 100 layoffs in 2013/2014 and it seems like could care less about the "common employee." No backcountry.com culture, it's gone.

    Advice to ManagementAdvice

    New leadership and management team, for starters. Make decisions with thought and stick to initiatives....for longer than 6 months, please. Pay your employees better, treat them better and give them a better path to success with opportunities to advance within the company.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  3. 4 people found this helpful  

    Flailing.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Anonymous Employee  in  Park City, UT
    Former Employee - Anonymous Employee in Park City, UT

    Pros

    Some very loyal, resourceful, hard working staff who are carrying the company. OK health benefits. Big gear discounts.

    Cons

    Patchwork tech, clueless executives, erratic strategy, poor pay, lack of incentives, unrealistic demands, demoralized staff, threat of layoffs.

    Advice to ManagementAdvice

    Your methods are not inspiring, motivating, or convincing.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
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  5. 6 people found this helpful  

    Still going down hill. Wish it would turn back around.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Merchandising  in  Park City, UT
    Current Employee - Merchandising in Park City, UT

    Pros

    Good benefits and great deals on gear. There are still some amazing people that work here that are great to work with.

    Cons

    The execs have no care for the rest of the people that work there. Everyone is replaceable. Recently people making the top end pay of their possitions were let go and replaced with low payed employees with no understanding of the positions they now hold. Even though there is talk of work life balance this is not actually allowed by managers. many expect nightly work and weekend work. There is no longer a sense of stability and many people are leaving or actively looking for other work. This is all very sad for such an amazing brand.

    Advice to ManagementAdvice

    Please start listening to the employees that have helped build Backcountry into what it is. yes there are many people that can come in help but dont forget the ones that have help build some of our vendor relationships into what we have. Along with that we need to stop thinking we are a development company and focus on being a retailer. We have to many people making tools and systems that are then never fully tested, never work with our other systems, and never fully work for the people that are expected to use them. Having engineers that are expected to test their own code is a major red flag that shows that we dont understand what it takes to develop in house. We should look at investing in tools that are focused on retail that are backed by teams of developers that work with more than one retail group. With these tools we should then adjust our operations to use tested tools to give us the outcome that we require.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  6. 5 people found this helpful  

    So much potential

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee  in  Park City, UT
    Current Employee - Anonymous Employee in Park City, UT

    Pros

    Discounts on gear, working with like-minded people, good benefits, beautiful office in Park City, some opportunity for advancement.

    Cons

    very low compensation for industry standards. It seems like every other month their is a "re-structure" or "re-arranging" of employees (which makes it very difficult to get your job done). Employee benefits and perks are gradually being minimized while workload is very steadily increasing.

    Advice to ManagementAdvice

    The "do more with less" and the "leave if you don't like it" approach to your employees will not work. Please sit down with your employees and understand where they are struggling and what tools they need to get their jobs done more effectively. Having everyone in your corporate office fear they will lose their job is not an effective way to "win". Happy employees = prospering business.

    Doesn't Recommend
    Negative Outlook
    No opinion of CEO
  7. 9 people found this helpful  

    Inexperienced CEO, unethical upper-management...good luck!

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Analyst & Manager  in  Park City, UT
    Former Employee - Analyst & Manager in Park City, UT

    Pros

    The people that actually do the work are awesome but they are getting pushed out or squeezed so hard to work 60 hours plus every week they are leaving (they don't pay enough so most that came here wanted a reasonable Life/Work balance, that doesn't exist anymore).

    Cons

    Wasted millions on office remodels & stupid new websites that don't drive sales while nobody knows about us (a billboard isn't a new creative idea guys!).

    Advice to ManagementAdvice

    I have advice for Liberty Media because the CEO & execs are running this once great company into the ground. Liberty needs to scrutinize the CEO, all execs & upper management because they are blowing it big time (they regularly drink in the office and go play while the rest of us are working, how is that leadership?). We spent half a million dollars on a you tube video for the company that was just clips from CampFour Collective & we can't even use it to advertise on any other space (how is that worth half a million?). Our CEO is inexperienced and only has a Marketing background & nobody knows about us; how does this CEO still have a job?

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  8. 3 people found this helpful  

    Has a lot of growing up to do

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee  in  Park City, UT
    Current Employee - Anonymous Employee in Park City, UT

    Pros

    Good employee discount, and lots of fun people to work with. They have decent medical/dental benefits, but not amazing. The people are what makes this a great place to be. Work life balance is fantastic if you work in Park City, or any of the departments under Marketing (such as the Photo Studio).

    Cons

    The company has attempted to go more and more corporate over the years, but makes a lot of poor decisions that makes them a bad local business to work for, and a very unprofessional corporation to work for. The company has a history of making quick decisions with little regard to the long term effect, which has lead to several rounds of layoffs. The CEO also has a thing for hiring executives, and giving them all the power in the world to achieve their vision for the company, and when that doesn't work out (which it never has), they get rid of the executive and repeat the process again. Backcountry also isn't very competitive with pay, raises come only once every couple years and they aren't good raises.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  9. 5 people found this helpful  

    When will this company bounce back? Current CEO has no strategic direction. Now what?

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Marketing  in  Park City, UT
    Current Employee - Marketing in Park City, UT

    Pros

    We use to be ale to take a break and do outdoor activities that really no longer exists here. It was a pro and now a con. We all miss it! When it snows in UT we want to ski. The former CEO believed in it. We miss his values.

    Cons

    The leadership needs to be updated and rapidly. The CEO use to climb a mountain and clear a path to success but that has quickly come to a halt. She talks a good game but no results. Will the Private Equity firm look for a new CEO? Hope so! We really need motivation and performance appraisals to be completed and evaluated. How can the CEO say "like it here or go work somewhere else?" This she says to often. Why would good people want to leave? She does no't know how to retain good talent.

    Advice to ManagementAdvice

    Care about the company strategy and growing the business and if you have grown tired of our backcountry than why don't you take your own advice and actually go work somewhere else? I hope the people who own this company actually see the forest for the trees. It's time to change and execute in a new direction. LETS MOVE FORWARD AND STOP WAITING! Our consumers are bored! Your employees are VERY BORED with the same old message. Who drives business based upon whether you can buy a happy meal or not?

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  10. 8 people found this helpful  

    Sinking Ship or at least feels that way

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Merchandising  in  Park City, UT
    Current Employee - Merchandising in Park City, UT

    Pros

    Gear discounts
    Great Pro-Forms
    Good industry connections

    Cons

    Everything else
    Poor management
    Pay well below industry standards
    Upper management - C-level- threatens employees if they don't follow their lead

    Advice to ManagementAdvice

    Listen to your employees. Instead of just meeting behind closed doors and coming up with the next "big thing" learn something from the people that are in the trenches...

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  11. 4 people found this helpful  

    Good experience but poorly run company

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Marketing Analyst  in  Park City, UT
    Former Employee - Marketing Analyst in Park City, UT

    Pros

    Networking & gaining experience in cutting edge technologies are what you'll find most useful about working for backcountry.com. Skiing on powder days is always nice when you're not pulling 50 hour work weeks.

    Cons

    Everyday is a new fire drill as the company steadily misses arbitrary growth goals set forth their parent company, Liberty Media. This precarious arrangement puts a lot of strain on day-to-day operations resulting in high turn-over, employee dissatisfaction & burn out. 2 years is a longer than average stint at backcountry.com.

    Advice to ManagementAdvice

    Trying to do more with less never nets out in the end & ultimately exposes you to losing market share.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

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