Carlson Marketing

  www.carlsonmarketing.com
  www.carlsonmarketing.com

Carlson Marketing Reviews

Updated October 21, 2014
Updated October 21, 2014
31 Reviews
3.3
31 Reviews
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Carlson Marketing President and CEO Jeff Balagna
Jeff Balagna
9 Ratings

Employee Reviews

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  1.  

    At the time I was there there was a complete leadership change which was awful. I think the culture has changed now.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Project Manager
    Former Employee - Project Manager

    I worked at Carlson Marketing full-time (more than 3 years)

    Pros

    Exceptional creative work, interesting clients and great creative talent.

    Cons

    Very deadline driven, long hours when on deadline

    Advice to ManagementAdvice

    Remember that people need balance in a highly deadline, high pressure environment - be generous with them when working on high profile projects and reward them well.

    Doesn't Recommend
    Positive Outlook
    No opinion of CEO
  2.  

    Dinosaur on its last legs

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Senior V P in Minneapolis, MN
    Former Employee - Senior V P in Minneapolis, MN

    I worked at Carlson Marketing full-time (more than an year)

    Pros

    They were throwing big money around to get some top quality people so salary levels were high. New owner in Canada had their act together but.......

    Cons

    Parade of non-effective leaders who thought they could turn around the US Consumer group failed at every turn. Employee motivation, strategic planning, and more importantly improving the technology product they needed to stay competitive.

    Advice to ManagementAdvice

    Blow up the consumer group and create from scratch. Cut your layers of management so you can provide a competitive offering. Get people that know what they are doing in the Technology group. Support and enhance the Analytics team....they need to be the leaders.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  3.  

    Great place to work

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Carlson Marketing full-time

    Pros

    Variety of work with promotion from within

    Cons

    Lots of layoffs during my time there

    Recommends
    Neutral Outlook
    Approves of CEO
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  5.  

    A Legend in Loyalty Marketing

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - CIO in Minneapolis, MN
    Former Employee - CIO in Minneapolis, MN

    I worked at Carlson Marketing full-time (more than 3 years)

    Pros

    Carlson Marketing was a phenomenal place to work. Our list of Fortune 100 clients was most impressive. Great, motivated people. An awesome IT organization. Passion & commitment to serve clients well.

    Cons

    The role of loyalty marketing has changed dramatically as technology and the internet have changed the way people work and how they interact with suppliers & services. The products & services of this Marketing Services Legend were not changing fast enough to serve the evolving marketplace.

    Recommends
    Positive Outlook
    Approves of CEO
  6.  

    Solid company

    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Carlson Marketing

    Pros

    Interesting work in the loyalty space

    Cons

    Frequent changes in direction of company

  7.  

    Carlson Marketing has some of the best people in the industry working there.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Senior Project Manager in Plymouth, MN
    Former Employee - Senior Project Manager in Plymouth, MN

    I worked at Carlson Marketing full-time (more than 10 years)

    Pros

    The people you work with are professionals and care about what they are doing and want to help their clients succeed.

    Cons

    Upper Management needs to figure out what they want Carlson Marketing to be now and into the near future. Upper Management also needs to put assets back into the infrastructure of the company to make sure they can stay competitive to keep clients.

    Recommends
    Neutral Outlook
    Approves of CEO
  8.  

    it was ok

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Account Manager in Minneapolis, MN
    Former Employee - Account Manager in Minneapolis, MN

    I worked at Carlson Marketing full-time (more than 3 years)

    Pros

    adequate resources, good travel budget

    Cons

    I got to be repititiive

  9.  

    the people make it what it is...

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Account Supervisor in Minneapolis, MN
    Former Employee - Account Supervisor in Minneapolis, MN

    I worked at Carlson Marketing full-time (more than 10 years)

    Pros

    the people were always the best part of the place

    Cons

    Management was not in touch with what was happening with the colleagues

    Neutral Outlook
  10.  

    Okay while it lasted

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Carlson Marketing as a contractor

    Pros

    The Co-workers were dedicated and hardworking.

    Cons

    Leadership - some had their head in the sand.

    Doesn't Recommend
  11.  

    Very Disappointing

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Current Employee - Client Services in Plymouth, MN
    Current Employee - Client Services in Plymouth, MN

    I have been working at Carlson Marketing

    Pros

    - Higher than average market pay
    - Some young new talent in Interactive and Social Media group
    - Analytical team make the company look good

    Cons

    - Continues to lose clients
    - Revolving door of top management
    - Employees are always worried they will be laid off
    - Direction of company is not competitive to win new business

    Advice to ManagementAdvice

    Stop worrying about how to be like the other guys and create something better on your own!

    Doesn't Recommend

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