Pros

Great team with boatloads of experience and talent in North America
World class products that will compete anywhere
Loyal, but small reseller following

Cons

Talent not utilized to the fullest
Channel runs the show, like the tail wagging the dog.
Too much of a not invented here mentality and keeping the "good old boys" around

Advice to Senior Management

Utilize the assets in the NA team. Grow through organic sales and not depend on a channel that only wants to push boxes without concern for margin or growth.