American Greetings

  corporate.americangreetings.com
  corporate.americangreetings.com
There are newer employer reviews for American Greetings

3 people found this helpful  

An environment that breeds paranoia and rewards managers that are "yes" men/women.

  • Comp & Benefits
  • Work/Life Balance
  • Senior Management
  • Career Opportunities
Former Employee - Director in Cleveland, OH
Former Employee - Director in Cleveland, OH

I worked at American Greetings

Pros

- The creative studio. You have access to some of the most talented and diverse creatives in the country.
- Ability to have experience and opportunities with different lines of business.
- Offers access to training and development on numerous areas of focus, such as leadership development, financial, etc.

Cons

- Environment of paranoia. Layoffs can happen at any time without warning. You're told, "be glad you have a job."
- Lots of senior management promoting growth and innovation, but the business itself does neither.
- Instead of supporting the areas of the business that have been identified as long term growth opportunities, the corporation continues to just acquire smaller players that have any significant presence at retail.
- Continues to send more creative overseas, which sends the message "quantity and cheap vs. experience and quality."
- Majority of senior management manages with fear. They like to squirrel away information from their colleagues and are too focused on themselves to allow others to shine in the workplace. Their middle managers, who focus on growth, change and staff development become a threat to their own bosses.
- Leadership is GREATLY preached; however, the senior management are not leaders. The real leaders in the organization are the middle management and their teams, which are always the first to be laid off.

Advice to ManagementAdvice

This is a business that has run a certain way, with a specific mindset for one hundred years. Either accept that you will always be number two with a focus on acquiring and dissolving the smaller players or TRULY focus on growth, innovation and becoming the leader in the category versus the follower. Value your creative. It's the ONE thing that makes you unique and special. If you acquire competition such as Papyrus and Recycled Paper Greetings, acknowledge the reason you acquired them in the first place is that they were doing something right in the first place. Take the time to analyze their successes vs. automatically thinking you know it all, and reduce it to nothing. Take a very hard look at your senior management. They are not the future of your organization. They have been part of the organization 20 years+ and have never worked anywhere else. If they have, it’s usually another greeting card company. How are you going to attract the best, most eager young talent? You’re not.

Doesn't Recommend
Disapproves of CEO

211 Other Employee Reviews for American Greetings (View Most Recent)

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  1.  

    Pretty good experience

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Former Employee - Marketing Specialist in Cleveland, OH
    Former Employee - Marketing Specialist in Cleveland, OH

    I worked at American Greetings

    Pros

    -Very creative environment
    -Discounts on AG cards and products

    Cons

    -Limited opportunities for advancement
    -Salaries are below market

    No opinion of CEO
  2. 4 people found this helpful  

    Was good, but things are going down-hill.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Current Employee - Anonymous Employee in Cleveland, OH
    Current Employee - Anonymous Employee in Cleveland, OH

    I have been working at American Greetings

    Pros

    Family atmosphere, mostly stable employer, Starbucks on site, card/gift shop on site. Overall the people are good to work with and you don't see too much in the way of personality conflicts. Mostly a low-stress work environment.

    Cons

    Health benefits don't pay for anything and the costs are outrageously high. Get on a spouse's plan if possible. The 401(k) is meh, and there's no company match. In Interactive, the marketing people are brain-dead -- they basically give away product at a steep loss and expect this tactic to build a loyal customer base. It didn't work the last time they tried it with Photoworks and it won't work this time. Management obviously does not learn from past failures. Projects are seldom completed on time and no-one is held accountable for delays. Projects always seem to be a response to something else (e.g., Apple's tablet app) and there's no real innovation.

    Advice to ManagementAdvice

    Start holding managers in Interactive accountable for losses, missed deadlines, projects that get scoped down to meet a deadline, and high turnover. A lot of highly talented tech people have quit because they were overworked to meet unrealistic deadlines, under-compensated for their efforts, and lurched from one project to the next with no real sense of vision or purpose from the organization. And when it comes to Just Wink, you just don't get it. Want to see innovative, youth-oriented card sites? Study Someecards or Jib Jab. Stalker jokes, F-bombs and vulgarities in your cards? Trust me, nobody wants that and nobody thinks it's funny.

    No opinion of CEO
There are newer employer reviews for American Greetings

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