American Greetings – “Great to start, but move onto something better later.”

Pros

Great place to start if you are new to marketing, a variety of opportunities to work on major retail-specific projects.

Cons

Bogged down by hierarchy, too many levels of approval. People development could be much better.

Advice to Senior Management

Provide resources that people need - management training, leadership opportunities, and most importantly a single-minded strategic focus that everyone can stand behind.