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American Greetings – “Great to start, but move onto something better later.”
Pros
Great place to start if you are new to marketing, a variety of opportunities to work on major retail-specific projects.
Cons
Bogged down by hierarchy, too many levels of approval. People development could be much better.
Advice to Senior Management
Provide resources that people need - management training, leadership opportunities, and most importantly a single-minded strategic focus that everyone can stand behind.