Avid Technology

  www.avid.com
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4 people found this helpful  

Digidesign - Descent from one of the best workplaces to a discontinued brand and disaffected workforce under Avid brand

  • Comp & Benefits
  • Work/Life Balance
  • Senior Management
  • Culture & Values
  • Career Opportunities
Former Employee - Anonymous Employee  in  Daly City, CA
Former Employee - Anonymous Employee in Daly City, CA

Pros

When I joined, Digidesign was full of passionate, accomplished professionals, who both knew and used the products they designed and supported. The company was full of gifted musicians. There was an air of gratitude for getting to work with great products like ProTools that were so much a part of the lives of musicians. The General Manager Dave Lebolt was a gifted musician and a fierce intellect, and the CEO Davd Krall was a briliiant leader with a wonderful human touch and passion for his people and products.

Cons

When I was laid off it was a relief because Gary Greenfield and the rest of the executive staff that came after David Krall's departure had completely destroyed the sense of a company bonded through a common commitment to products that served an industry we loved. It became all about the bottom line, and as was the trend, fewer people were being asked to do much more, with much less. While I am sure this is unfair to remaining staff who continued doing great work and making great products, my experience was of a company that lost its soul in the pursuit of profit, and in the pursuit of clarifying the Avid brand, eliminated the Digidesign brand associated with great products and passionately committed employees.

Doesn't Recommend
Disapproves of CEO

Other reviews for Avid Technology

  1. 1 person found this helpful  

    Not a good experience

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Sales Representative  in  Nashville, TN
    Former Employee - Sales Representative in Nashville, TN

    Pros

    Good benefits, salary and commissions

    Cons

    Terrible management
    Too many good people laid off

    Doesn't Recommend
    Negative Outlook
    No opinion of CEO
  2. 1 person found this helpful  

    Great team of experts in the industry

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    Pros

    Promotions - 50/50
    Personal growth - 100%
    Time-off - 50/50
    Money in the bank
    Great product line

    Cons

    Financial issues
    Still playing catching up instead of being a leader in the industry

    Advice to ManagementAdvice

    Keep up with the current "revolution"

    Recommends
    Positive Outlook
    Approves of CEO
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