Borland Software – “Good company”

Pros

Good technology, good people, supportive environment. Great brand name that is recognized around the world. Opportunities for advancement in various areas (product management, customer services, R&D, sales, marketing). Product is needed by virtually every company in the world (i.e. any company that writes software of any kind). Great place to work if you truly love software, and care about best practices in software development. You can truly make a difference to the world.

Cons

Mission drifts every few months, very competitive market, stock has taken a beating. Lots of office closures, drawdowns, and uncertainty. Lots of reorganizations lead to a sense of instability.

Advice to Senior Management

Focus on doing one thing and doing it well; move to a software-as-a-service delivery model; take care of your people and prioritize them over your customers