There are newer employer reviews for Cobalt
There are newer employer reviews for Cobalt

See Most Recent

Helpful (4)

Good People but high turnover rate

  • Work/Life Balance
  • Culture & Values
  • Career Opportunities
  • Comp & Benefits
  • Senior Management
Current Employee - SEO Specialist II in Seattle, WA
Current Employee - SEO Specialist II in Seattle, WA

I have been working at Cobalt full-time (More than a year)

Recommends
Neutral Outlook
No opinion of CEO
Recommends
Neutral Outlook
No opinion of CEO

Pros

hourly pay, overtime, good benefits, supervisors genuinely interested in seeing subordinates succeed and develop professionally and personally. Desk share and home shoring options. Good place to get foot in the door. Very likely to partake in events that get you noticed by other companies.

Cons

work load and client demands quickly burn you out. high turnover rate is disheartening. While they are interested in getting people to progress in their careers, there is limited upward movement in the company, but rather a lot of lateral moves available. Job is very unfulfilling on a creative level. Daily workflow centered around checking boxes to satisfy QA scores instead of focusing attention and work on helping clients perform better. No interest in making client better and growing business but just feeding clients lines to appease them. Job is essentially checking of boxes and pulling levers. This is the Spacely Sprockets of SEO work.

0 reviews filtered by
  • Any Location
  • Any Job Title
  • Any Status
  1. Helpful (2)

    To-do list grows and grows

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Account Advocate in Seattle, WA
    Former Employee - Account Advocate in Seattle, WA

    I worked at Cobalt full-time (More than 3 years)

    Doesn't Recommend
    Negative Outlook
    No opinion of CEO
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    Pros

    Great location in Seattle. All public transportation links within yards from the office. Opportunity to work from home and desk-share.. Company provided Orca card. Co-workers are fun and helpful.

    Cons

    The Account Advocate requirements and account load continued to grow but the expectations remained the same.
    Providing strategic insight to clients became a double-edge sword. Your clients want more insight from you but there isn't enough time in the day to offer the level of service that they know you can offer.
    Advocate attrition is high which lead to higher account loads.
    Too many specialists serving one account. A typical account has an Advocate, SEO specialist, Sales contact, then if they have addition digital products they have a Digital Account Analyst and if they add on email marketing they have another separate contact for that. The Advocate is the point person for all these people for the account so a lot of time can be spent scheduling or rescheduling meetings with clients and specialists.

    Advice to Management

    As the face of Cobalt, I would considering cutting the Account Advocate account load in half. If you want to show value to clients, the Advocates are the ones who build this relationship and can make or break the level of customer satisfaction. When more accounts are added to Advocates book of business, something has to give and it shouldn't be the level of strategy or support provided to the customer. I believe that customers would find real value in a single specialist rather than working with many. Train advocates to work on the SEM, SEO and email campaigns for those customers with related additional products or risk losing the customer to competition with this offering. The Advocate is the heart of the company, it would serve the business well to express appreciation more frequently.


  2. Helpful (1)

    learned a lot

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Account Advocate in Seattle, WA
    Current Employee - Account Advocate in Seattle, WA

    I have been working at Cobalt full-time (More than a year)

    Recommends
    Positive Outlook
    No opinion of CEO
    Recommends
    Positive Outlook
    No opinion of CEO

    Pros

    desk share
    great culture
    great managers
    freedom to manage our accounts
    relationship focus
    ability to take ownership, develop relationships, do your own creative, website design. SEO, Social Media

    Cons

    Too many accounts to manage fully making new requirements unrealistic. Position has changed. Compensation lacking. Constant fear of escalations.

    Advice to Management

    Less meetings. Excessive work load given the new responsibilities. More conversations with AA's individually.


There are newer employer reviews for Cobalt
There are newer employer reviews for Cobalt

See Most Recent

Work at Cobalt? Share Your Experiences

Cobalt

 
Click to Rate
or

Your response will be removed from the review – this cannot be undone.