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3 people found this helpful  

Good tactical digital agency, but you'll be limited

  • Comp & Benefits
  • Work/Life Balance
  • Senior Management
  • Career Opportunities
Former Employee - Anonymous Employee  in  Chicago, IL
Former Employee - Anonymous Employee in Chicago, IL

I worked at Critical Mass

Pros

Great culture of recognition and transparency.
Very "Canadian" agency--the people are nice and they like to drink.
Good place to get your hands dirty building stuff that works.
Pretty good work/life balance.

Cons

You have to fight for a seat at the big kids' table with lead creative agencies.
Strategy is not taken seriously. This is not a good place for planners unless your definition of planning is "wireframes and usability testing. (Leadership within the discipline is trying hard to build it out and professionalize it, but clients don't want to pay for planning. They just want their websites built, and agency leadership is happy to oblige.)
Uneven project managers--some are awesome, some are unprofessional.
The agency talks about creating "extraordinary experiences." The creative is decent, but it's not extraordinary. You're making websites.

Advice to ManagementAdvice

Keep doing what you're doing, it seems to be working for you. There's a good living to be made building websites.

Approves of CEO

82 Other Employee Reviews for Critical Mass (View Most Recent)

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  1. 2 people found this helpful  

    Great For Entry Level

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Former Employee - Anonymous Employee  in  Chicago, IL
    Former Employee - Anonymous Employee in Chicago, IL

    I worked at Critical Mass

    Pros

    If you are just trying to get your foot into the door in the online space this is a great place to do it.
    The salaries are fine for the jobs.
    The culture is weird in that by 5:30 the office is -empty-. I've never seen a digital agency where everyone fled so quickly.

    Cons

    Honestly, the people you are working with are kind of idiots. Everyone I met was eager to jump ship during the 18 months I worked there. The programmers are overworked (and are frankly too skilled for the sweat shop conditions they are given), the designers are good but not great, and everyone else is just...a worthless parasite.
    it is an office filled with marketers that go around calling other marketers douche bags (without realizing they belong in that same category) .

    Advice to ManagementAdvice

    You have created an interesting business. People pay you a boatload of money for moderately interesting web experiences. There will ALWAYS be a place for that...so why change a thing?

    Doesn't Recommend
    No opinion of CEO
  2.  

    Great place to work, few small problems

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Current Employee - Anonymous Employee  in  Chicago, IL
    Current Employee - Anonymous Employee in Chicago, IL

    I have been working at Critical Mass

    Pros

    Very encouraging place to work, great for junior and senior staff alike. Innovation is part of the life's blood here and management will back you if you're doing something to make the work better. Good, long-term relationships with many clients.

    Cons

    Weak project and account management. Get second-billing to home office in Calgary (sometimes deserved, especially in regards to creative output; often not deserved though - envy, jealousy, etc).

    Advice to ManagementAdvice

    Be willing to turn down production work or resign business with terrible clients. This is the only way to earn the respect our output would otherwise deserve.

    Recommends
    Approves of CEO
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