There are newer employer reviews for Critical Mass

Good agency to work for.

  • Comp & Benefits
  • Work/Life Balance
  • Senior Management
  • Career Opportunities
Former Employee - Account Manager in New York, NY
Former Employee - Account Manager in New York, NY

I worked at Critical Mass

Pros

Best culture of any agency I've been with. They do care to a certain degree about their employees welfare, certainly more than other agencies that consider their people as resources.

Cons

Some of the support and back office systems are pretty weak in comparison to other companies of the same size.
HR and company orientation / onboarding for new hires could be improved.
Consistency in delivery across the company varies by office and region.
The company is still largely run out of Calgary, AB, not exactly the mecca for marketing professionals.
Administration and processes sometimes get in the way of doing good work. Processes sometimes feel very inefficient.

Advice to ManagementAdvice

Put more focus on the larger markets in the US.

Recommends
Approves of CEO
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  1. Playtime

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Planner in Chicago (Guatemala)
    Former Employee - Planner in Chicago (Guatemala)

    I worked at Critical Mass full-time (more than a year)

    Pros

    Good agency if you're a developer or a project manager. It's run by project managers, and the developers roll in around 10 and leave at 4:30.

    There's always lots of beer in the fridge.

    Cons

    The creative work simply isn't very good. The agency prioritizes timelines, "shipping", and keeping clients pacified over creative.

    There is no strategic thinking. The relationships that Critical Mass has with its clients are so far downstream from strategy that the briefs they get are of the "turn this campaign into an iPad app" variety. If you want to do strategy (not UX - which is all well and good, but UX and strategy are different things) then stay far, far away.

    Agency leadership is not strategic, either in the sense of "understanding how marketing and communications work", or in the sense of "having a plan and steering the agency in a clear direction."

    Advice to ManagementAdvice

    Beer fridges and townhalls are not the same thing as having a culture.

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  2. Work hard, play hard, learn lots.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Critical Mass

    Pros

    -Working with some very sharp, interesting, nice people
    -Learned lots
    -Misc. other perks: e.g. free breakfasts every Wednesday, lunch once a month, beer tap, etc.

    Cons

    -Work could be chaotic at times
    -Lack of formalized review process

    Recommends
There are newer employer reviews for Critical Mass

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