There are newer employer reviews for GfK
There are newer employer reviews for GfK

See Most Recent

A 24/7 Experience

  • Comp & Benefits
  • Work/Life Balance
  • Senior Management
  • Culture & Values
  • Career Opportunities
Former Employee - Research Director in New York, NY
Former Employee - Research Director in New York, NY

I worked at GfK full-time (Less than a year)

Doesn't Recommend
Neutral Outlook
No opinion of CEO
Doesn't Recommend
Neutral Outlook
No opinion of CEO

Pros

A wealth of very structured tools, techniques, systems and methodologies to "sell" to clients.
Vast global network of offices as well as outsourcing partners to assist in getting things through the pipeline to meet deadlines.

Cons

Poor quality control (or any control) when it comes to outsourced operational services (programming and data processing) ... having a vast network of outsourcing partners is not an advantage if you don't monitor them, or properly instruct them!!
Tons of bureaucracy that sometimes gets in the way of productivity.

Advice to Management

Institute better QC procedures for both internal and external services

reviews filtered by
  • Any Location
  • Any Job Title
  1. dont work in accounting

    • Comp & Benefits
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Accountant in West Harrison, NY
    Current Employee - Accountant in West Harrison, NY

    I have been working at GfK

    Approves of CEO
    Approves of CEO

    Pros

    big company, can learn alot if in the right department

    Cons

    no communications, management does not respect the employees, no set culture across the board

    Advice to Management

    listen to the little people, include the workers in decisions, sometimes they have the answers you are looking for

  2. Helpful (2)

    Confusing waste of time

    • Comp & Benefits
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Anonymous Employee in Chicago, IL
    Current Employee - Anonymous Employee in Chicago, IL

    I have been working at GfK

    Doesn't Recommend
    No opinion of CEO
    Doesn't Recommend
    No opinion of CEO

    Pros

    The company offers a decent benefits package and the organization is rather flat allowing some employees a great amount of responsibility.

    Cons

    I was given 2 weeks worth of work over my 5 month tenure there and had nothing to do the rest of the time.

    Advice to Management

    The company needs to break free from it's staunch conservative market research roots. Research methodologies are changing and evolving and it is no longer appropriate to remain standing still in the face of other more effective techniques.

There are newer employer reviews for GfK
There are newer employer reviews for GfK

See Most Recent

Work at GfK? Share Your Experiences

GfK

 
Click to Rate
or

Your response will be removed from the review – this cannot be undone.