Pros
Amazing opportunities to learn from industry leaders! Red Bull allows employees to take ownership for ideas, and provides incredible support to see those ideas come to life! With only 1,800 employees internationally, there is an empowering feeling knowing that each employee represents OVER A MILLION DOLLARS IN SALES!
Cons
Red Bull becomes a lifestyle. The network of employees became a family, and it is hard to realize that there is a world outside. You begin to speak the Red Bull language, and think Red Bull. It really is a Brand, before a product.
This can be viewed as either a pro, or as a con.
Advice to Senior Management
Spend some time away from Red Bull, many senior managers have been with Red Bull for years and though this is amazing for the company all will have a fresh perspective if they spent a week every year in not allowed to see a can, or even say the words Red Bull