Xilinx – “Righting the ship”

Pros

Still one of the best cultures of any company in the valley
The basic value proposition of the technology is good and getting better
The company is successful financially
New management had a lot to do to bring Xilinx into alignment with market realities. This was really tough medicine for the company to swal
There seems to be a renewed focus on applications and customers

Cons

Definitely more work and more scrutiny on everything
People remember fondly and wish for the utopia of the late 90s
Slow growth is getting people down but this is true elsewhere in the valley and in the US

Advice to Senior Management

The growth strategy might need to be more revolutionary than evolutionary and this might take a huge investment...Be ready to step up when that idea presents itself