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Yahoo! – “Yahoo = Second Banana

Sep 9, 2008

3.0

Yahoo! Business Development Manager in Sunnyvale, CA:   (Past Employee - 2006)

Pros

Benefits are really good, subsidized cafeteria, great people.

Cons

Lack of direction, morale. Google gets all the attention (and profits). Squandering of a formerly great company.

Advice to Senior Management

1) Big layoffs to reduce expenses
2) Figure out what Yahoo stands for - no one seems to know (Google = search, Microsoft = software, Yahoo = ??? email, gossip news???, large audience??). When I was there, Marketing couldn't come up w/ a coherent message b/c no one could figure out what defines Yahoo. A bunch of lame marketing at that time - FUSE acronym, TV commercials w/ people carrying around placards w/ URLs on them, etc.

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Yahoo! Overview (YHOO)
Web
www.yahoo.com
Industries
Size
5000+ Employees, $6B+ Revenue
HQ
Sunnyvale, CA
Competitors


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