Equitrac Reviews in Miami-Fort Lauderdale, FL Area

Pros

Equitrac has some great solutions to offer, especially on the print management side of the business.

Cons

Customer support is lacking and there is always a feeling of uncertainty as to what direction your career is heading. There are layoffs on an annual basis which is not good for morale. This organization is very unstable and you just don't know if you will have a job tomorrow.

Advice to Senior Management

Senior Management needs to stop hiring their cronies and hire the right people for the job

Pros

Some of my co-workers are great to work with. However, as with every company there are the back stabbers.

Cons

Ever since Cornerstone Equity bought the company and placed Mike Rich in charge, the company is being run into the ground. Too many loyal clients no longer have confidence in the company and have gone to the competition. Morale with the rank and file is at an all time low. Rumors has it that the company is up for sale. Too much turnover with the sales staff.

Advice to Senior Management

Quit churning the sales staff. It takes time to build trust with potential clients-especially in a tight economy. The majority of the grunt workers could not care less about whether the managers make their bonuses- why should they? The grunts do not get a bonus! It may be time to change managers from accounting to installations to service to sales.

Pros

Some of the people are quite fun to work with. When focused on clear goals and objectives the teams can and did accomplish good things.

Cons

Extreme quarter to quarter focus on profitability at the expense of sustainability. There didn't seem to be a plan for the business that went beyond tracking sales and then adusting expenses (usually down) to yield the appropriate margin. Product planning was inconsistently applied and tended to defensive.”

Advice to Senior Management

Take a longer term view of the business and be willing to invest and divest. Equitrac's is a classic case of competing market positions - one that is dominant but waning in a stagnant market and another that is small but with large upside potential. There seems to be a reluctance to accept the inevitable - "maybe, just maybe, if we are seen as the best supplier of gold-plated buggy whips...."”